TV Week Events
@nyclatvweek
Expert summits and prestigious awards celebrations in TV & Media.
🗓️Sept 9-12, ETC Venues, NYC
Advanced Advertising | Next TV | Hispanic TV | 40 Under 40
ID: 1472384028
https://bit.ly/3L0A4Bu 31-05-2013 15:22:18
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🔴 Battle of the ballets: Emerging ad inventory, IP & geotargeting capabilities and robust infrastructure makes #connectedtv a place for political advertisers.(TVREV | XR Extreme Reach | Effectv | AdImpact Politics | LG Ad Solutions | Madhive) #nyctvweek #tv #advertising
🔴 Audience Measurement: There will be a shift in buying patterns where linear TV will compliment the streaming ad buy through its capability of being able to pinpoint up to the exact household of audiences.(Comcast Advertising | A+E Networks | CNN | tvScientific | iSpot.tv) #nyctvweek
🔴 Cable's Convergent Revolution: Industry experts from ShowSeeker, National Content & Technology Cooperative, Evolution Digital discuss how bundling mobile services with broadband serves as the new business model for enhancing audience experience. #nyctvweek #advertising #tv #media
🔴 CGTN America talks about two featured programs "Tso'l Food" and "UN Insider" tailored to meet current and future audience demands. The discussion focuses on how cultural exchange and international communication can address global challenges. #nyctvweek #cgtn #tv
🔴 Hispanic TV Ad market: DEI is GROWTH. Continuous education, both within and outside the organization increases media investment and attracts brands to the Hispanic Market.(Orci | NBCUniversal | GroupM | Horizon Media) #nyctvweek #hispanictv #media
🔴 Latino News Stories: Latino communities and TV newsrooms share trust and deep connection and that drive news stories. (CNN en Español | Jessica Formoso - FOX 5 NY | Telemundo 47) #nyctvweek #hispanictv #news #tv
🔴 The Making of "American Historia: John Leguizamo, Ben DeJesus (nglmitú) and Luis Ortiz (LPB) talk to Cynthia Lopez (NY Women in Film & TV) & reflect on how the program came together & the impact of Latino connection in the process as they prepare for the series premiere. #nyctvweek
🔴 Fireside chat: Based on a recent Consumer Video Study by Altman Solon, Daniel Weinbaum shares that Hispanic consumer preferences are increasingly towards AR, VR, Watch parties and second screens. #nyctvweek #hispanictv #media
🔴 Original Productions: Integration of Latino talent and authentic cultural references in new original programming successfully proved the strong appeal of Latino talent in attracting Hispanic viewers.(Horowitz Research, A Division of M/A/R/C Research | Canela.TV | SIRK | Warner Bros. Discovery | Endemol Shine Boomdog) #nyctvweek
🔴 Distribution Dealmaking: By tracking user behavior and bundling relevant content, platforms can offer a more holistic experience which in turn increases content distribution.(Google | Condista | Parrot Analytics | Castalia Comm. | Vme TV) #nyctvweek #hispanictv #media
See you all tomorrow at Day-4 of #nyctvweek View full list of honorees here - tvweek40under40.com/nyc2024 #tvweek40u40 #NYC NextTV Broadcasting+Cable Multichannel News