As we enter the month of May, let's take a moment to reflect on our motivation levels. With the warmer weather and longer days, it's easyto get distracted and lose focus on our goals.  However, it's important to stay motivated and continue working towards…lnkd.in/ezg74Z5r

Yes it's the day some of you have been waiting for...#MartechDay. Scott Brinker has released the 2023 Martech Landscape and it will no doubt be used in 1000's of presentations. lnkd.in/eHjthuBT

The most insightful quote I picked up from the RSA conference coverage last week: “‘Artificial intelligence is the fastest-growing technology the world has ever seen, but unfortunately for us, it’s also the most vulnerable,’ Sestito said. ‘At HiddenLaye…lnkd.in/dZzzF7_k

As B2B marketers, we are always looking to innovate, and right now most eyes are on AI. AI technology has already started to revolutionise the world of marketing, providing businesses with powerful tools to analyse customer behaviour, predict trends, an…lnkd.in/dtVvZbkm

Sharing thoughts and experiences in #b2bmarketing #abm lnkd.in/dJbfTBzB

Growth is no longer focused on only acquisition. Savvy B2B marketers are now shifting their focus from net-new to Net Revenue Retention (NRR) to get maximum value across the customer lifecycle. Read our latest report – or watch the webinar – to learn more…lnkd.in/erwysx_R

Good morning to all my US based connections, will you be attending the Forrester #ForrB2BSummit ? This will be a great opporuntity to: - Network with peers - Meet new and current partners - Learn about the lastest trends and best practice Please message…lnkd.in/em3ie8ZV

Yes there's more 😀. - Is your marketing strategy aligned to where your audience goes for valuable content? - Do you know the sources of information your prospect trust? #marketingstrategy #audiencefirst #buyingjourney #b2bmarketing #insights lnkd.in/ejNgrdXX

It's not just the Martech Stack that continues to grow. Channel teams are looking to leverage the power of tech too, however the issues of integration and utilisation remain the same. #martech #channelmarketing #channelsales #channel #partnerecosystem #b2b lnkd.in/ecK8FMnM

With increasing pressure on CMO’s and marketing team to demonstrate, this can be more of a channel in terms of Brand. We have seen an increase in amount of “Brand to Demand” campaign we run, as businesses breakdown the silos in th…lnkd.in/e-s-J-79 lnkd.in/eDCiJXdu

If you are in Chicago next week, why not come and speak to the team at #b2bigniteusa and benefit from the latest industry trends and insight they can share, to your #B2B growth #b2bmarketing #event #b2bagency lnkd.in/ehKbcZPf

The Marketing Practice is #hiring. Know anyone who might be interested? lnkd.in/edVurDuu

Great opportunity to join the EMEA media team The Marketing Practice.. you know the talented Media guys from the artist formally know as Kingpin Communications. Plus another role in the Client Services team! #recruiting #hiring #b2bagency #b2bmarketing lnkd.in/eEMgcuP9

The Marketing Practice is #hiring. Know anyone who might be interested? If you have a background in Media Sales or Business Development please get in touch. #businessdevelopment #sales #media #b2bmarketing #agency lnkd.in/eE9CWvdB

Dont worry if you were not in Chicago last week, as Chris Burke 's session was recorded so you still can benefit from his great insights on #customermarketing #b2b lnkd.in/dCe97Tgu

Interesting to listen to Rushi Sunak talk about Tech, Innovation and AI. We have so much talent and opportunity here in the UK, I really hope he does support us to continue to develop worldclass innovation. #innovation #tech #ai lnkd.in/ergmMYnj

It’s that time of the year again, off to #infosecurityeurope to meet up with many of our amazing customers, that help protect businesses from the ever-growing #cyber threats. And what a beautiful day to be traveling through London. Message me if you are t…lnkd.in/eyZZ7NdN

B2B Demand Generation is again a big topic at this year's B2B Marketing B2B Ignite conference. The Marketing Practice CMO David van Schaick shared how Buying is difficult and how Sellers need to work harder. While there is no silver bullet, our experien…lnkd.in/eSpE7vGH

You still time to register and learn from industry experts on how to accelerate your B2B Demand generation efforts.... #b2bmarketing #demandgeneration #insights #accountscoring #MQA #revenueoperations lnkd.in/eUAaij9u

I have said it before, and I will say is many times again, the focus on MQL's in B2B marketing is not going to achieve the results business are looking for! (I will try and find the old post, but I think it's at least 6 years since I started posting and…lnkd.in/eVRnqPMz