A study from Comcast Advertising finds FAST viewership has doubled since last year #FASTreport #EffectvEmp bit.ly/3AqiSRg

To better face the challenges of fragmentation and drive industry evolution, both sides of the TV advertising aisle have their sights set on measurement, addressability, data enablement and innovation via Comcast Advertising + FreeWheel, A Comcast Company in Ad Age #EffectvEmp bit.ly/3A7Qhij

Wondering how to market your video game & reach the right gamers? Read on for 3 reasons why Multiscreen TV can help you reach your target audience from effectv. #EffectvEmp bit.ly/3dJ6qmP

Effectv Research: Streaming and Linear Combined Adds Power for Political Advertisers #EffectvEmp bit.ly/3cOJ2nW

Through two new facilities, Comcast’s Lift Zones will help veterans to better access technology integral for career advancement and social connection. #EffectvEmp bit.ly/3BVCFsq

Takeaways for marketers from the IAB’s State of Data report #EffectvEmp bit.ly/3f3Sa8O

Comcast NBCUniversal launches bilingual voter information initiatives #EffectvEmp bit.ly/3R2JjBI

Comcast NBCUniversal Celebrates Hispanic Heritage Month #HHM2022 #EffectvEmp bit.ly/3Sl8sIM

Understanding incremental reach and working to achieve the widest breadth of influence is the best bet for finding and engaging new consumers. #EffectvEmp bit.ly/3xZb4UN

At effectv, we know no two people are alike. That’s why we specialize in finding audience segments with one key trait in common: They’re all your potential customers. #FindYourUniqueAudience #EffectvEmp bit.ly/3W9TnfW

Katy Loria, CRO of FreeWheel, A Comcast Company and AudienceXpress, recently joined leaders from across the industry for a VAB webinar on how #advertisers can maximize the latest opportunities across ad-supported #streaming platforms. Watch on-demand now. #EffectvEmp bit.ly/3C17T0r

Why TV's Reach and Targetability are Keys to a Multiscreen Advertising Strategy #EffectvEmp bit.ly/3oMDcsS

In this article, Comcast Advertising's James Rooke and Pooja Midha dive into the benefits of multiscreen campaigns, the reach of linear TV, and the opportunities of addressable #advertising. via Ad Age #EffectvEmp bit.ly/43iMlZe

In a sea of content, don’t let viewers swim by your programming. Download Comcast Advertising's new report for insights in how audiences are navigating the discovery process today, and how the experience could be improved. #EffectvEmp bit.ly/3JFXdZf

For now, Google seems to have next year in mind as the latest end date for its plan to eliminate third-party cookies. #EffectvEmp bit.ly/4dso7kM

From FreeWheel, A Comcast Company's Programmatic Activation Summit, The Trade Desk's VP of Inventory Development Will Doherty tells Andy Plesser why he believes 2024 is going to be a tipping point and the year that programmatic CTV really takes off. #FreeWheelSummit #EffectvEmp

Through our Project UP initiative, Comcast is committing $1 million in 2024 to several military community-serving organizations to support digital skills-building programs, entrepreneurship opportunities, and access to essential technology. #EffectvEmp bit.ly/3UOnhaE

The Olympics’ role in culture is evolving, and advertisers are moving with it | The Current #EffectvEmp bit.ly/3y72Ahn

Want to learn more about the state of programmatic advertising? FreeWheel, A Comcast Company partnered with Beet.TV at their recent Programmatic Activation Summit to talk to leaders from Paramount, Magna, The Trade Desk, NBCUniversal, and... #EffectvEmp bit.ly/4b7jYkB

Over the past year, brands heavily focused on performance marketing, including direct-to-consumer companies, have started to retool their marketing strategies to explore more brand building ploys such as live events, video ads and earned media. bit.ly/3UHR9UY