My heart! 😍

I got an embarrassingly long way through this believing it was about overanalysing text messages. Turns out it isn't. (But it also kind of is.)

A little word origin for the day: the dot above the letters i and j is called a 'tittle'. The expression 'to a T', meaning 'exactly', was originally 'to a tittle' - i.e. down to the smallest detail.

"When the weather's cold you can see the song" (Geoff Shipp) [Photo by Mikhail Kalinin; 35photo.pro/katyamisha/]

Proper, proper, proper good writing.

Me presenting work to client

Another great example of a brand behaving bravely, not 'selling', being self-aware and as a result, totally connecting with their audience. (via Benjamin 🐟) #branding #brave #organic

Copywriter friends! A while ago, someone shared an article about why good writing is not the same as tone of voice. Might have been called 'Why you don't need a tone of voice' or something. But I've lost it. Does it ring any bells? #copywritersunite

OMG this is the American Sign Language sign for ‘otter’ and it’s amazing.

The poem ‘Death and Life’ (1890) is read by first using the top set of letters to complete the words on the middle line, and then the bottom set of letters. The endings of the words remain the same either way. (Gleanings … from the Harvest-fields of Literature, 1890)

I've been rummaging round the internet trying to find an ad and I can't. Fairly sure it's well known. I think it was for a whisky brand. It definitely had a battered old leather notebook on it. I thought it was Johnnie Walker but the computer says no. Any ideas?

Tris is ace. Give him a follow 🤖

Ba-dum tish 👏🏻 #copywritersunite

A true flower story. In 2011, Clement was clearing out his Fathers flat after he died. He was surprised to find this old wooden box which had belonged to his Grandfather during war. Clement knew nothing about his Grandfather other than being wounded, captured & a prisoner in WW1.

A whatchamacallit in different languages: 7. Thingamajig (English) 6. Chingadera (Spanish) 5. Himstergims (Danish) 4. Naninani (Japanese) 3. Zamazingo (Turkish) 2. Dingsbums (German) 1. Huppeldepup (Dutch)

Now that's a confirmation email. Bravo, Laffinagedufromage 🧀👏🏻 #copywritersunite

Writers, designers, creatives – what's your take on freelancing under your own name vs a brand name? #copywritersunite

OK. Own up. Who wrote this for eve sleep?! 😍 #copywritersunite