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Is Content Marketing the way forward? The content marketing industry  will reach over $107.5 billion in 2026 (Research Dive, 2020). According to Hubspot, content marketers who prioritise blogging efforts are 13X more likely to see positive ROI than thos…lnkd.in/esEQ739T

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Reciprocity is fundamental to sustainable long term success (so much so that my linkedin profile about section is solely based around this idea), I firmly believe if we give to others, we will receive in kind, lnkd.in/ezFd9286

5 E-Commerce Trends to look out for in 2022 Video marketing The Internet is a visual space, where users love to be entertained; just consider TikTok and Instagram Reels’ rise in popularity over the past year. From quick, 10-second clips to long-form con…lnkd.in/egjpaT56

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#work #jobs #workfromhome Is the ‘Great Resignation’ changing working lives permanently? A third of millennials will look for a new job if their employer says they must return to the office full-time after the pandemic, according to new research. It…lnkd.in/e8FCBtjY

5 Social Media Challenges Faced by Marketers in 2022 The expanding list of popular social media platforms undoubtedly makes a social media marketer's job harder: Which platforms will provide the highest ROI? Where's your audience hanging out? And which o…lnkd.in/d26Y6fj5

Where are marketers going to get most attention in 2022? Apple released its list of the most downloaded free and paid apps for 2021. Who got the top spot? TikTok was the most downloaded free app on the app store, followed by YouTube, Instagram, Snapcha…lnkd.in/eQd3T78F

5 tips to help entrepreneurs succeed Entrepreneurship isn’t easy, you are at the forefront of ensuring smooth operations, profitability and problem solving. Entrepreneurs also deal with challenges such as loneliness, and negativity from the people th…lnkd.in/exMMUKEV

The Top 15 customer acquisition channels that proved successful for company founders. The analysis has been done by digging through 479 founder interviews, each mentioning what channels worked for them. SEO (only after getting results with another acqu…lnkd.in/eaRJyaRB

5 things that will help you cope with small business growth When you’re a small business, growth -- even if you aren’t completely prepared for it -- is a good problem to have. Still, even a good problem is a problem. Businesses that are unprepared for…lnkd.in/g5FT4ZkS

3 things Facebook revealed about shopper behaviour Today's consumers see no difference between online and offline channels – it's all just shopping. This is what Facebook said when announcing their report on emerging shopper behaviour. This might have b…lnkd.in/ewGsDm9C

5 things that TikTok has just told us which videos get the most conversions TikTok recently published a blog post analysing thousands of video ads to see which parts of a video help increase conversions. Here are a few of the findings: 1.      Video a…lnkd.in/eyyFhgbj

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Is video marketing the future? This might sound like hyperbole, but there’s data to back it up. Search engine giant Google has announced that YouTube reaches more 18-34 and 18-49 year-olds than any cable network in the United States. Facebook report…lnkd.in/eUyux3eF

Is video marketing the future? This might sound like hyperbole, but there’s data to back it up. Search engine giant Google has announced that YouTube reaches more 18-34 and 18-49 year-olds than any cable network in the United States. Facebook reports…lnkd.in/ekivF8ua

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Social media content will become even more important for marketers in 2022 Social media channels, such as Facebook and Instagram, have changed dramatically since they first came onto the scene. People are scrolling through feeds so quickly that it has…lnkd.in/e4FNvKCw