Most writers are scared of feedback and take it personally (I used to be one of them). In reality, feedback is a gift. It’s a chance to learn and improve which is the ultimate goal.

Tim Ferriss once said: “Would you rather 100,000 Americans, chosen at random, read your book? Or be invisible to them - but every attendee of Davos loves your work?” Quality > quantity applies to your audience too. Who follows you matters more than how many.

Scaling yourself as a thought leader online is the most leveraged way to: • Attract investors: Leverage your expertise • Boost company EBITDA: Visibility = opportunity • Win more clients: Build trust through your knowledge The internet lets you do this at scale.

The real founder mode is not giving a damn.

One of the most effective product launch strategies I see from the biggest creators: Build in public. Perfect example from DAN KOE for his latest venture- Kortex. Share what you're learning and how you're applying it to your business- everyone wants to see inside.

First impressions count. Create an automated email welcome flow to:  • Offer more free resources • Welcome new subscribers • Remind them of who you are  • Highlight your most popular products  Nurturing the relationship with subscribers is what grows a digital business.

Perfect Sunday reset = 1/ Cold brew & writing 2/ Stead 60 minute run 3/ Review and clean my Notion 4/ More coffee, walks and talks with friends

I shipped 3 email sales sequences for clients in the last month.  Biggest takeaway at what works: 1/ Educate first, sell later 2/ Segment your audience by their problem 3/ Remind the reader why you’re talking to them 4/ Avoid long, chunky paragraphs and sentences  5/ Use

Rory Sutherland NEEDs to go on the My First Million. The internet is crying out for it. (I'm surprised it hasn't happened already...) I've spoken to MFM fans. I've spoken to Sutherland fans. Here's my pitch on how this episode could be the ULTIMATE marketing masterclass...

Amazing week in Arizona learning how to take the ghostwriting business to the next level. My biggest 3 learnings: 1/ Specific ambition creates direction 2/ Only focus on the next step 3/ Growth is directly linked to your ability to sell Time to action this.

Created an email campaign with a 61% open rate, booking 5 extra sales calls weekly for a client. Here's how: 1/ Educate first: remind the audience who you are, what you have to offer and how it helps them. 2/ Make the offer clear: use language from current clients to clearly

4 rules that helped me become a better writer: 1/ List your top 3 interests, ask peers your strengths, and find ONE intersection 2/ Write daily for 30 days at the same time 3/ Prepare ideas ahead, never face a blank screen 4/ Review metrics weekly, double down on top performers

Building on the internet is still the best life hack I’ve found. Not just for business. But also for building connections. Meeting some internet friends irl last month in Arizona 🌵

Sunday reset: • Writing session • Walk and brunch with friends • Pretend London has blue skies

3 micro-thoughts which save me hours by staying on course: 1/ Make before you manage. Every day. 2/ Figure out the basics before looking for the hacks. 3/ Treat time as capital. But there are no refunds for spending it incorrectly.

The quickest path to creating change for me has always been and always will be: Proximity. - Moving countries - Going to see friends - Paying to be around a business coach I’ve found everything improves when I’m in the right room with the right people. Works both ways.

The most useful muscle I’ve found worth building in business: being okay with chaos and mess in order to focus on the one thing that actually makes an impact.

We're wired for connection and the best connections I've created happen because we speak the same language. Whether it's a client who sees that I get what they're going through, or a new friend who's at the same stage in life. The best relationships flow naturally.

I’m British. I recently spent two weeks in the US for a mastermind. What I witnessed left me stunned and forever changed how I think about life and business. Here are 7 brutal truths about US vs UK culture: 1. The enthusiasm gap. Americans are fueled by optimism, while Brits

I'm British. My girlfriend's Indian. 10 Indian oddities the British mind can't comprehend: 1) The Sacred Art of Hand-Eating No cutlery needed for that curry. What seems messy to Brits is actually a precise art: • Right hand only • Perfect rice-ball technique • Enhanced