I'm a Peloton fan, but this crap marketing. Who puts this much text on an OOH placement. Also basically all you read is the logo and 'overpriced coat rack'. So they haemorrhaging money, but can pay to advertise their company negatively?!

Word of the day is ‘pertolerate’ (17th century): to endure steadfastly to the end.

It's almost like our brains were probably never supposed to process this amount of information on a minute by minute basis with trauma and tragedy streamed live through every single content medium we have access to resulting in it feeling selfish to look away for a moment.

powerful moment as the BBC first reports that Nazanin Zaghari-Ratcliffe is on her way home after 6 years. a lot of people have been waiting a long time to be able to say that

Word of the Day is 'girouettism' (19th century): a constant changing of opinions or principles to follow the latest trend or political wind. From the French 'girouette', 'weather vane'.

Word of the day is a reminder of the Scots ‘flench’: to give a deceitful promise of improvement. Used of weather or a situation that looks as though it might get better, but never actually does.

Now THIS is gen X accuracy…

The biggest problem with Peloton is the company conflates inspirational leaders and effective leadership. Every product or marketing mishap can be traced to people celebrating themselves (inward thinking) vs understanding what drives impact (external understanding).

we're sorry, baby, we broke the internet (with LIZZO) we will let you know as soon as we're back and the class is on demand for updates: status.onepeloton.com

Tatler’s social media person arrives home and starts cooking their dinner, smiling at their productive day on Twitter. As they reach for an onion, a small frown appears on their face. With their pasta water bubbling away they suddenly scream “FUCK! WE FORGOT ABOUT THERESA MAY!”

🏆 OUR ENGLAND. OUR CHAMPIONS. 🏆

😍 YOUR EUROPEAN CHAMPIONS 😍

The Peloton community is finally united all thanks to yet another huge marketing fail. It’s heartening to see that others appreciate Peloton’s brand message of ‘stronger not smaller’ even if Peloton doesn’t appreciate that itself.

Thank you Ma’am, for everything.

Scottish Makar Kathleen Jamie wrote this tribute to the Queen, and to the landscape of the North-East of Scotland they loved in common. The Makar said, "I hope the people who loved her can find words of comfort in this poem."