You beat us to it Buy Me Once :) We're thrilled to be joining you in the drive to combat consumer waste. x.com/buymeonce/stat…

Better Fits and Fabrics: youtu.be/4stWSok5pd4?a via YouTube

It's hot outside. So, here's a little gift from us. Enjoy 20% off the ultimate shirt dress, WASSILY ☀ Tailored with our wicking and non-iron fabric, the #performance #poplin. Offer ends Sunday 19 August. #summerstyle #womenswear #elegance SoMo - mailchi.mp/37c8ed20ac49/s…

Delighted to be participating in a #womanled event - characteristic of the #empowering #bizcommunity we have found ourselves in here in #PNW. Thank you for the #opportunity!

Follow us on our new handle SoMo to keep up with our latest movements.

Inspired by great designers, we set out to reinvent women's wardrobe essentials. We started by asking ourselves, and other women, what we needed from our clothing.⁠ The answer? To feel comfortable and confident, whatever your context.⁠ ⁠ #womenswear #designthinking

"You know that feeling of freedom when you ride a bike? That sense of independence, of being a master of your own destiny. That's what I want our woman to feel." #biketoboardroom #systemofmotion #madeformovement #borninlondon #madeineurope #somo

Inspired by architecture, we make functional, beautiful pieces that will stand the test of time. #architectureanddesign #builtenvironment #designedtoperform #madetolast #borninlondon #madeineurope #somo

With innovative fabrics and fits that focus on the user experience, we've recreated these classics - for the modern woman - to become her ultimate wardrobe essentials. #designthinking #designedtoperform #systemofmotion #madeformovement #borninlondon #madeineurope

What we’re reading this week. “If architecture is background, it becomes more important, not less.” - Rowan Moore Our shirts, inspired by architecture, are the background to your lives.

We're back at SXSW talking with Rachel Arthur tomorrow on the future of fashion. Stay tuned!

Art, architecture and ambition come together in our very own standout event during SXSW. We are thrilled to be hosting a coffee morning with Ultra Violet Racing: a fabulous, all-woman cycle race team based in Austin, TX. Starting with a ride across town t…lnkd.in/gYZ-7TH

Art, architecture and ambition come together in our bike ride during SXSW, led by all-star, all-woman race team, Ultra Violet Racing. Sign up for the event here: bit.ly/2tCFVYS

To round off the week of tributes for International Women's Day, here's ours, to an unsung hero in design: Lilly Reich of the Josh #PressforProgress linkedin.com/pulse/women-ba…

Our first #SXSW #fringe event was RAD. Champions, old and new, rode through Austin TX enjoying… instagram.com/p/BgcZCcnD5lq/

Mini-album from our Art+Architecture Tour of Austin led by ultravioletracing in our landmark… instagram.com/p/BgfBVnHDF9g/

Spotted anything unusual in Granary Square this morning? PhD student Adriana Cobo Corey has been working with local cleaning staff to turn their usual programme into choreographed water drawings

"One cotton t-shirt consumes 2,700 litres of water from crop to shop." Thanks jeremywaite for the stats. We loved your podcast on #VivienneWestwood #lessismore With Polygiene you can #wearmorewashless

Boulevard blossom King's Cross, N1C

We too are excited about a new project we have brewing with one of our favourite photographers Ash Chalk x.com/ash_chalk/stat…