Scott Calen (@scott_calen_) 's Twitter Profile
Scott Calen

@scott_calen_

Resurrecting old webinars and turning them into new leads for your business. Convert your past content into new customers.

ID: 1930041633409773569

linkhttp://www.webinarworx.com calendar_today03-06-2025 23:19:24

66 Tweet

12 Followers

55 Following

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Most people don’t fail when starting a business. They just quit too early. They expect results in weeks, not years. They compare their Day 1 to someone else’s year 5. They get bored before momentum kicks in. Business is a game of stamina. The ones who win are the ones who stay

Scott Calen (@scott_calen_) 's Twitter Profile Photo

When I started my business, I thought the hardest part would be the strategy. I was wrong. The hardest part was: Waking up with doubt every morning. Pushing and fighting for my first customer. Silencing the doubt when nobody cared about my services or would even listen to my

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Don't buy that course that you are considering. Don't watch any more youtube videos. Just start. Today. Do something that moves you forward. You will learn more by doing than watching or reading.

Scott Calen (@scott_calen_) 's Twitter Profile Photo

We are already approaching October. Soon the holidays will be here and the end of the year is just around the corner. Have you achieved the goals you set out for the year? Which ones are still in process? What can you do in the last 3 months of the year to meet those goals?

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Sales can take a toll when you continue to hear no day in and day out. You have to have a thick skin and believe in your product/service. You will get that yes, but it takes so many no's to get it. What's the best way to deal with the sales roller coaster?

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Lately I find myself being productive late in the day and into the evening. Used to be that morning was "go time". Anyone else seeing a shift in productivity time of day?

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Anyone who tears down your project and efforts is likely angry at themselves for not taking action. Don't let others decide when you stop. Keep going and enjoy the rewards.

Scott Calen (@scott_calen_) 's Twitter Profile Photo

I used to hate marketing my business. It felt awkward and pushy. But if you don’t tell your story nobody else will. If you truly believe in the product/service it makes the marketing much easier. Now I see marketing as service instead of selling.

Scott Calen (@scott_calen_) 's Twitter Profile Photo

1 video (webinar, youtube, podcast, anything) will give you 12-20 social posts in addition to lead magnets, email sequences, short clips, quote graphics you name it. From something you have already completed. All that available content just sitting in a folder somewhere. At

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Your content repurposing system (steal this): 60-min recording ↓ 10-20 social posts (problems you named, case studies, client questions, moments of reflection) ↓ 1 email sequence (from the Q&A) ↓ 1 lead magnet (from your framework slide) ↓ 1 newsletter issue (from the

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Your webinar isn't a live event. It's a 6 week content builder but only if you treat it that way. Week 1: Extract 40 assets Week 2: Publish posts from the pain points you named Week 3: Deploy the follow up email sequence Week 4: Drop the lead magnet Week 5: Newsletter issue

Scott Calen (@scott_calen_) 's Twitter Profile Photo

You're not famous. Stop acting like people will rewatch your recordings. They won't. One recording becomes 30+ pieces of content: - 12 LinkedIn posts - 8 video clips - 6 email sequences - 3 blog posts - 2 lead magnets = 8 weeks scheduled That's the WebinarWorx

You're not famous.  

Stop acting like people will rewatch your recordings.

They won't.  

One recording becomes 30+ pieces of content: 
- 12 LinkedIn posts 
- 8 video clips   
- 6 email sequences
- 3 blog posts 
- 2 lead magnets  
= 8 weeks scheduled  

That's the WebinarWorx
Scott Calen (@scott_calen_) 's Twitter Profile Photo

I just helped one client turn 4 YouTube videos into 3 months of pipeline. A full content pipeline created from their existing recordings. The content manager was tired of spending 45 minutes each day staring at a blank screen while wondering what to post. Here is what we

Scott Calen (@scott_calen_) 's Twitter Profile Photo

Your webinar's already dead. You spent 20 hours building it. Got 200 attendees. Uploaded the recording. Then crickets. No follow up posts. No nurture emails. No clips. No lead magnets. The attendees moved on. The no-shows never saw it. Your pipeline stayed empty. One