It smells AMAZING. popsugar.com/beauty/squigs-…

Founders of K-beauty brand #GlowRecipe dish about the growing pains of launching a brand, landing partnerships with major retailers, and avoiding tokenism pitfalls. glmr.co/VFuXaLA

So honored that Squigs Beauty is a part of this amazing list on Vogue Magazine for #AAPIHeritageMonth 💜

Excited to share we were chosen as a finalist of Tower 28 Beauty’s Clean Beauty Summer School! We were selected out of 200+ amazing applicants and there were so many incredible BIPOC-owned brands. Congrats finalists! Excited to meet you all and learn from our fantastic mentors!🤗

Our Gooseberry Delight Hair Oil was named as a 🌟 “Star Product”🌟 on Allure's“ 12 Best Asian-Owned Hair Brands That Should Be on Your Radar” alongside Emi Jay and Útiles Beauty 🥳 Thanks so much Wendy Sy and Sarah Han 💖 allure.com/gallery/best-a…

The key to using Gooseberry Delight is all about finding your "goldilocks amount" for your own texture and how you want to use it 💁‍♀️ in.allure.com/AbG8FM9

We are SO excited to share that you can now shop Squigs’ award-winning Gooseberry Delight Hair Oil online at Urban Outfitters!!! 💘 As a small woman-owned AAPI brand we’re beyond grateful for this incredible opportunity.

If you missed my chat with Nikita Ramsinghani Charuza the founder of headcare brand Squigs Beauty you can listen back via the below link rukusavenueradio.com/host-meera-sha…

"It's amazing to have content where you finally feel seen and have a sense of belonging." @NeverHaveIEver's Poorna Jagannathan talks about playing Devi's mom, her style evolution, and why it was important to incorporate South Asian designers in every outfit. instyle.com/fashion/clothi…

I had the opportunity to interview @NeverHaveIEver's Poorna Jagannathan about playing Devi's mom, her style evolution, and why it was important to incorporate South Asian designers in every outfit for InStyle 💞 instyle.com/fashion/clothi…

I talk about my characters kick ass wardrobe in this amazing interview with InStyle

Gooseberry Delight Hair Oil is officially SOLD OUT at Urban Outfitters! We’re so so so thankful for all your support 🥰 💗 If you missed us on UO and still want to give our hair oil a try, you can shop on squigsbeauty.com! 🦋✨🪩 Stayed tuned for restock updates. 👀

And everything is already in my cart 😩 instyle.com/bonbonwhims-sc…

Loved this piece I wrote for InStyle about #BONBONWHIMS' collaboration with Netflix's new film #SchoolForGoodAndEvil 💘instyle.com/bonbonwhims-sc…

Squigs Beauty’s Double Shot Face Serum contains niacinamide, hyaluronic acid, turmeric, and squalane. popsugar.com/beauty/squigs-…

Loved writing this People kids gift guide with picks from Ashley Graham #laurenlane Babba C Rivera Ami Desai and more!! 💜

These power players have mastered the recipe for office-wear post pandemic. The ingredients? Blazers and trousers in a whole new way trib.al/0JlEYEL

Eep so honored to be featured in this VOGUE India piece !! 💞 vogue.in/fashion/conten…

Anyone who has ever set foot into the beauty aisle of a drugstore knows the category is a crowded one. And yet, a brand called Squigs—which only has two products, one employee, and rolled out less than a year ago—is already a fierce competitor. ow.ly/vEkV50MTgw5

We're so excited to see Gooseberry Delight be named best Hair Oil! TYSM POPSUGAR Beauty 💗