Kevin Eichelberger (@kpe) 's Twitter Profile
Kevin Eichelberger

@kpe

Explorer, individual, husband, father, entrepreneur. Futurism + science = hobbies. Scaling business = job. Founded @blueacornici. Onto the next adventure.

ID: 16683193

linkhttps://www.linkedin.com/in/atleich calendar_today10-10-2008 13:46:34

1,1K Tweet

1,1K Followers

168 Following

Kevin Eichelberger (@kpe) 's Twitter Profile Photo

So I wrote an article in ADWEEK today about Clark W. Griswold that you should check out. Oh, it also happens to mention the Adobe acquisition of Magento adweek.com/brand-marketin…

Kevin Eichelberger (@kpe) 's Twitter Profile Photo

One of the BIG opportunities consumer goods brands have with their D2C flagship store online is to enable product personalization. Check out this recent example from Huggies® huggiesmadebyyou.com

One of the BIG opportunities consumer goods brands have with their D2C flagship store online is to enable product personalization. Check out this recent example from <a href="/Huggies/">Huggies®</a> huggiesmadebyyou.com
Ryan Caldbeck (@ryan_caldbeck) 's Twitter Profile Photo

1/ I’m going to bring some heat in this TweetStorm and talk about the boards of some public CPG companies. Holy what? You’re naming names? Yes. Yes I am. Unfortunately I can’t tag them because most aren’t on Twitter.

Scot Wingo, CEO ReFiBuy.ai, GP Tweener Fund (@scotwingo) 's Twitter Profile Photo

Holy Moly, I've watched consumer confidence for a long-time because it's a solid predictor of retail/ecomm sentiment and it just hit 133.4 a 18yr high. We could be hitting a perfect Holiday 18 storm! Buckle-up buttercup...

Holy Moly, I've watched consumer confidence for a long-time because it's a solid predictor of retail/ecomm sentiment and it just hit 133.4 a 18yr high.  We could be hitting a perfect Holiday 18 storm!  Buckle-up buttercup...
Kevin Eichelberger (@kpe) 's Twitter Profile Photo

One of my all-time favorites - this is going to rock! 🤘If Dreamforce wasn't already epic enough - and of course for a good cause to boot in traditional Salesforce manner

Allen Walton (@allenthird) 's Twitter Profile Photo

A brand called Luna is paying Amazon to get their product at the top of the search results. They only pay if someone clicks the product. Once you click it, Amazon forces you to consider purchasing their own private label product. This looks like a lawsuit waiting to happen.

Kevin Eichelberger (@kpe) 's Twitter Profile Photo

Recently for my birthday (I won't disclose which one) - the team put together some pretty funny things for my office. This one in particular though I found offensive. 2 votes. Pffft. Courtesy of a Shoptalk event.

Recently for my birthday (I won't disclose which one) - the team put together some pretty funny things for my office. This one in particular though I found offensive. 2 votes. Pffft. Courtesy of a <a href="/shoptalk/">Shoptalk</a> event.
MarTech Series (@martechseries) 's Twitter Profile Photo

Kevin Eichelberger, Founder and CEO at Blue Acorn tells us how Blue Acorn fits into a modern Content Marketing Technology stack. ow.ly/quTU30oO8fW #MarTech #Tech

Kevin Eichelberger, Founder and CEO at Blue Acorn tells us how Blue Acorn fits into a modern Content Marketing Technology stack. ow.ly/quTU30oO8fW #MarTech #Tech
Blue Acorn iCi (@blueacornici) 's Twitter Profile Photo

We are honored to announce that we have been recognized as the 2020 Adobe Emerging Enterprise Solution Partner of the Year in the Americas for the enterprise segment! Read all about it here blueacornici.com/blog/blue-acor…

We are honored to announce that we have been recognized as the 2020 <a href="/Adobe/">Adobe</a> Emerging Enterprise Solution Partner of the Year in the Americas for the enterprise segment! Read all about it here blueacornici.com/blog/blue-acor…
Kevin Eichelberger (@kpe) 's Twitter Profile Photo

Excited to (finally) announce that after some time off, and deep contemplation on the beach, I'm switching gears to build up a new D2C brand. I can only hope to achieve the same success as the last 12 years have brought. A new day, a new dawn.

Excited to (finally) announce that after some time off, and deep contemplation on the beach, I'm switching gears to build up a new D2C brand. I can only hope to achieve the same success as the last 12 years have brought. A new day, a new dawn.
Kevin Eichelberger (@kpe) 's Twitter Profile Photo

On that note, I've started to subscribe to more content, and people, focused on building D2C brands - always open to more recommendations if you have any. Others have paved the way and I have lots of new things to learn.

Kevin Eichelberger (@kpe) 's Twitter Profile Photo

Do you recognize these brands? Kicked up some good conversation over on LI with my post on Amazon private label brands and the threat it poses to brands. Join the convo: linkedin.com/feed/update/ur…

Do you recognize these brands? 
Kicked up some good conversation over on LI with my post on Amazon private label brands and the threat it poses to brands. Join the convo:

linkedin.com/feed/update/ur…
Kevin Eichelberger (@kpe) 's Twitter Profile Photo

Everyone emailing me their updated TOS for GDPR is giving me a really nice way to en masse opt out of a ton of email (which I never subscribed to, to begin with). Also just an overall trend, I am using the "Block" feature a ton right now. Gotta try to keep things tidy somehow...

Kevin Eichelberger (@kpe) 's Twitter Profile Photo

On another note: do you think the Magento haters have been hatin' since the acquisition by Adobe or is it just me? linkedin.com/feed/update/ur…)