Post-COVID world, is that you? While the pandemic isn’t over yet, marketers are anticipating how the customer journey will change in its wake. ow.ly/SVpv50Ei5MW

For Dr. Somdutta Singh combining influencer marketing with e-commerce means prioritizing authenticity, dependability, and sincerity to the working relationship. ow.ly/ENCC50Ei5RK

Fresh, fun, and funky – we had a blast designing the Allkind Hard Kombucha site for Odell Brewing Co! Check out the site and, Coloradoans, find these fresh flavors on a shelf near you. allkindkombucha.com

NFTs, meet marketing strategy. Some brands are beginning to explore the use of NFTs as consumer incentives. ow.ly/dqEk50EmN1O

.TikTok US, meet skyrocketing skateboard sales. Platforms like Tik tok and Instagram have contributed to a major skateboarding boom over the past year, fostering in an era of more visibility and representation. 🗣️ A great 3-min listen. Get on it. ow.ly/6Bp750EtqkQ

Creativity and the internet...does the latter help or hinder the former? The resounding answer is, both. ow.ly/MCCH50EtqnY

Green Stone tackled a major site redesign for leading food manufacturer, Hearthside Food Solutions. The new site is live, and we have to say - we’re thrilled with the end result! Take a look for yourself: hearthsidefoods.com

Esports and gaming: the future of marketing for fashion? Annachiara Biondi thinks so. ow.ly/8kBH50EAe2C

When considering older users in your design process, don’t fall for these common myths. Love this piece by Kinneret Yifrah. ow.ly/yWCx50EEI18

“To really deal with digital accessibility, we have to go beyond fixing things, and start preventing them.” Great read on building more accessible experiences and products. ow.ly/PXfS50Fn1Mx

“It became a symbol of sorts, kind of like wearing a fancy watch or rare sneakers.” NFT clubs are on the rise – and creating a whole new form of digital #FOMO. ow.ly/ct7750FPiQN

If you’re missing a go-to-community strategy as you race to market, you could be missing out on a key component to success for your business. ow.ly/9fRa50FTvBo

About a third of The New York Times newsletters are going up behind a subscription paywall. Are more soon to follow? ow.ly/2fFJ50FTvID

Though pursuing a frictionless and memorable customer experience for your brand may sound ideal, brands can truly only grow so much through this joint strategy. The real magic comes when you choose to focus on one. ow.ly/xNDy50FWkmG

“The best products remove people's burdens. They say, 'Hey, let us carry that for you.'” Fantastic read on getting to the core of making great products and experiences. ow.ly/W8EV50FWkpf

Today, in #influencer news...Instagram is swapping out the “swipe up” feature for a link sticker option in favor of giving more creative control to its users: ow.ly/fXgE50G15Ml

User-generated content in games is no longer just a display of fandom. The creator economy in gaming is alive and well: ow.ly/6Vbf50G15Oc

Apple is making moves in publishing and incentivizing smaller publishers to do it. ow.ly/npDe50G15Rm

The Remote Residency is back! We're looking to grow the next wave of producers and product managers - is that you? Applications due November 15. ow.ly/fnWV50GyIzJ

It's not that Hybrid can't work, but I'd offer there is a smarter path for many firms. If you have a few, give my latest article a read and let me know if you have any feedback, ideas, or concerns. I'd love to hear them all. inc.com/matt-walsh/why…