Almost anyone can burn bright for a few days. But few can burn bright for years upon years. I've spent the last decade researching, reporting, and writing about sustainable excellence. Here are the highlights of what I've learned:

Google announcing their AI offering this Wednesday (Feb 8th) It's going to be fascinating to see how they've thought about integrating chat & search without hurting Adwords theverge.com/2023/2/2/23583…

Event-led growth for events👇🏻

This is so good 👇🏻 “Knowledge accumulates in drips and gets leveraged in buckets.” Well said, Shane Parrish

ROI on going to events is infinite if done right.

Rented a 36 foot catalina sail boat tomorrow and hired a video crew to film a bunch of content. Big things coming. 👀

Chartered a sailboat with Mark Kilens and a video crew today. Content incoming…

20 Lessons I learned as CEO of HubSpot going from $0 to $20billion. linkedin.com/pulse/20-ceo-l…

1,100 people visited our new website yesterday tackgtm.com Epic!! Thank you for all the support.

Drop your favorite B2B podcast - Don't know if it marketing, sales, revops, leadership, influencers, whatever. I am building The HBO of B2B GTM and looking to bring more shows under the existing umbrella for no extra lift to them, just another channel of distribution.

Overrated: Marketers w/ good analytical skills Underrated: Marketers w/ good taste