“is the silent epidemic wreaking havoc” in the room with us? 😂😂😂😂😂😂 Recess transcending functional drinks by having people prove it’s relax function like this this man hit nirvana

A tragic update. I knew Justin was struggling with all the Twitter hate, and when we checked on him, we found…

an antidote to modern times

gave my mom a pack of recess bc i had a few. she likes to drink wine nightly and was really tryna get her anxiety under wraps! she didn’t believe me at first that the euphoria from recess can really help & induce a similar feeling

she tried it a few weeks ago and hasn’t bought nor drank alcohol since. she tells me all these cute stories like how she was in the grocery store and walked right past the second without feeling any craving

this is the calmest i’ve ever seen this lady and her anxiety be through the mfkin rough. like it’s tough for me to be around but she’s been so relaxed.

not to be dramatic but taking magnesium changed my life

Recess debuts “Cosmo” ‼️ their whole NA lineup is being revamped with bolder formulations to truly mimic the taste of cocktails impressive to see how Recess has become a beverage platform for occasions their MOOD line is always getting picked up at my local HEB 👀

Thanks Mark Gallo

open.spotify.com/episode/60r1U3… Great to catch up with Ray @ BevNET BevNET.com to discuss the strong momentum we are seeing at Recess driven by our Recess Mood & Recess Mocktails lines, and share the thinking that drove our strategy over the past few years. Ray is an excellent interviewer so

Thanks John Craven ↠ ʙᴇᴠɴᴇᴛ.ᴄᴏᴍ for the kind words, and to the entire BevNET.com team for covering the Recess journey from the earliest days.

you turn 30 and the whole squad starts talking about taking magnesium

Coca-Cola’s answer to Olipop 🤭👀‼️ this is probably gonna tank Pepsi is also getting into the space according to BevNET.com Pepsi tried to go after Recess and their line tanked — I know POPPI is sweating bullets with that burn and no acquisition in sight 😂

Incredible interview

With the continued blurring of lines in beverage, it’s important for brands to focus on lifestyles/identities/occasions/ecosystems/need states rather than category

Gatorade leaning further into functionality ✅ Gatorade realizing "relaxation" is trending ✅ Gatorade using "hydration booster" as the exploration platform 🤔

Proud to have backed my dear friend Benjamin Witte in 2018/2019/2024 and so amazing to see a clear vision for the future of Recess. In angel investing you only need one good deal to return the portfolio. Conviction pays. bevnet.com/news/2025/rece…

Happy Monday. On today’s show: – Breaking down Sama on BG2 – Daniel Roberts (IREN) – Mark Gurman (Bloomberg) – Erica Brescia (Redpoint) – Benjamin Witte (Recess) See you on the stream.