We know what it means to be proud of where we work. Early results show WeatherTech’s #SuperBowl ad successfully drove positive purchase intent among 58% of viewers while evoking strong levels of empowerment 💪. Great work, Pinnacle Advertising & Marketing Group! ispot.tv/a/txh_

What a #SuperBowl! The fun doesn't stop here. Our CEO, Sean Muller & CSO, Peter Daboll will discuss the best of last night's commercials & video advertising best practices with Ad Age tomorrow, Feb 9. Grab the best seat in the house here 👉 bit.ly/3tssfdR

While Tampa Bay Buccaneers won the big game, these #SuperBowl ads won the attention of viewers. Based on highest digital activity, us + Ad Age crowned Mountain Dew® Amazon Jeep Cadillac State Farm Doritos Uber Eats Chester Cheetah Tide Verizon as our top 10. bit.ly/3a195Ur

Ace Metrix ranked the five most empowering #SuperBowl commercials as well as the five funniest. #AdAgeSuperBowl ow.ly/hOI750DuTWU

Make sure to check out some of the best ads from the #SuperBowl according to viewers per iSpot!

Drake from State Farm might just be the celeb cameo viewers were hoping for. This #SuperBowl ad placed in the Solid band on our 😂 metric, with 44% of viewers scoring the characters as the best thing about the ad. Check out Mustapha ibrahim’s great work: ispot.tv/a/teSG

Ace Metrix ranked the 5 funniest #SuperBowl ads, the 5 most empowering ads, and how first-time Super Bowl advertisers fared overall. #AdAgeSuperBowl ow.ly/b1gO50DuXGu

The captivating visuals of Timothée Chalamet & Winona Ryder in Cadillac’s LYRIQ #SuperBowl ad successfully engaged the audience, with 37% of viewers scoring the characters as the best thing about this spot. Watch Leo Burnett’s Big Game spot, here: ispot.tv/a/teKS

The 5 funniest #SuperBowl #commercials, according to Ace Metrix | an iSpot company consumer surveys ow.ly/dEeJ50Dv1uK

With so many bottles to count, Mountain Dew® successfully made their #SuperBowl ad a real Attention-grabber, with viewers scoring the colorful visuals as the best thing in the ad. What a fun one, Nicole Portwood TBWA\Chiat\Day NY! Relive this gamified spot: ispot.tv/a/teSg

Congrats to Chester Cheetah’s #SuperBowl ad starring Mila Kunis, ashton kutcher & Mr Boombastic on scoring as the FUNNIEST spot from the game by viewers. Amazing work, Goodby Silverstein Rachel Ferdinando! In case you were busy crunching away, we got you: ispot.tv/a/txWq

Which TV ads made the biggest impact during the #SuperBowl? Get the inside scoop from Sunday’s Big Game with our Ad Age webinar recap featuring our CEO, Sean Muller & CSO, Peter Daboll. See details & watch the full recording here: bit.ly/2NgAskw

Just days after the Big Game 🏈, our #SuperBowl report is ready for you to access! You'll find an in-depth analysis of the brand impact & performance of game-day ads along with topline trends, TV ad highlights & emotional reactions. Sign Up:

While the Tampa Bay Buccaneers won #SuperBowl, the spotlight shines on our talented iSpot family! 🌟 An impressive team effort from our staff before, during & after the game allowed us to deliver accurate & actionable data to all marketers. Grateful to be together, even when we're apart.

Make sure to check out the first part of our “Ask the iSpot Expert” series with Peter Daboll, where we wrap up the Super Bowl LV season and highlight creative assessment takeaways that any TV advertiser can implement.

Measuring in-market performance of an ad is important, but testing creatives before launch can be every bit as crucial & in some cases more so. Here are 6 pitfalls brands can avoid by investing in creative assessment as part of their TV ad strategy: ispot.tv/ads/resources/…

In honor of #InternationalWomensDay, we shine a spotlight on our team of amazing, talented women in tech! We celebrate by reflecting on achievements at work & beyond. There's no accomplishment too small — you make us so proud.

Remember when, during the depths of the COVID-19 pandemic, it seemed like every other ad you saw on TV was of the sad, earnest, “in these challenging times” variety? New data from iSpot's Ace Metrix suggests that grim is out and funny is back in. Agnieszka Dominik adage.com/article/datace…

As the world changed around us, so did TV advertising. "Empowering" ads increased YoY as brands like @fritolay Verizon Wells Fargo shifted their tone & messaging to be more supportive. For more TV ad trends from the past year, download our newest report: ispot.tv/ads/resources/…