Introducing Natural Britain from team AdventureConnection Here to inspire the UK travel trade to develop product within the British Isles. We have hand-picked a selection of interesting, active & sustainably-operated experiences & accommodation in the UK #traveltrade #naturalbritain

The primary ethos of Natural Britain is to bring together inspirational suppliers that are ethically minded and protect the environment; those who give back to the communities in which they operate. #naturalbritain #Sustainability

Thanks to the team TTG for featuring the launch of Natural Britain! We have sourced a collection of interesting, active and sustainably-operated activities and accommodation to support the UK travel trade in developing domestic product. ttgmedia.com/news/platform-…

A new beginning for travel - Natural Britain showcases local sustainable tourism businesses playing their part in reducing overtourism and protecting our environment. natural-britain.com

The Lake District is one of Britain's most beautiful regions and what better way than to explore than on foot? There are plenty of options with self-guided walks graded from 'easy' to 'challenging' that can be chosen on the day. ow.ly/6SQA50AnQVa

Riding off with your kit strapped to your bike is one of the truest forms of freedom out there. The Peak District National park has stunning scenery and an array of trails to suit all abilities. natural-britain.com/bike-glamping-… #naturalbritain #inspirediscoverprotect #bikepacking

For runners looking for the next challenge (far from busy road runs that have been keeping people going during lockdown), try skyrunning. It's an opportunity to discover parts of Snowdonia rarely seen. natural-britain.com/mountain-adven… #naturalbritain #inspireddiscoverprotect #Snowdonia

Mountain bikers looking for a long-distance ride away from the crowds should look no further than the Trans Cambrian Way. This 108-mile long route snakes its way through the heart of mid Wales, and climbs over the oldest mountain range in Europe. natural-britain.com/mountain-bikin…

Coasteering involves swimming in deep water and along, up, off and even THROUGH the magnificent cliffs. Experience the Gower Coastline through canyoning, gorge walking, abseiling, surfing and paddle boarding. natural-britain.com/coasteering-go… #naturalbritain #inspirediscoverprotect

We’ve all heard about foraging but did you know about coastal foraging? This unique experience involves kayaking along Dorset’s Jurassic Coast, collecting edible plants and seaweeds from along the shore then cooking up a feast on dry land. natural-britain.com/ocean-adventur…

A mile from the Giant's Causeway on the tip of the North Antrim Coast, these luxury self catering cabins are constructed from gigantic, sustainably sourced, Canadian cedar logs. They are the first of their kind in Ireland. natural-britain.com/contact

We know that we can’t eradicate over-tourism, single-use plastic and irresponsible travel overnight, but we can influence it positively and lead a new way forward. #sustainabletourism #naturalbritain adventuretravelnews.com/natural-britai…