Mike Olafsson (@astoreguy) 's Twitter Profile
Mike Olafsson

@astoreguy

A lifelong love affair with retail - from furniture to coffee - currently toys & games. Other passions: trading the markets, cars, and soccer is trending

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linkhttp://monkeyfishtoys.com calendar_today04-04-2023 11:58:31

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Carvana opens ‘car vending machine’ in major U.S. metro area | Chain Store Age The most wildly expensive POP display ever… surprised they opened a new one now - ⁦Car Dealership Guy⁩ does this make sense to you? chainstoreage.com/carvana-opens-…

Mike Olafsson (@astoreguy) 's Twitter Profile Photo

Retailer loyalty programs work when done right: make it worthwhile, easy to understand and easy for your team to implement = gold! #retail #Retailers #loyaltyprogram

Retailer loyalty programs work when done right: make it worthwhile, easy to understand and easy for your team to implement = gold! 
#retail #Retailers #loyaltyprogram
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New to leasing retail space? A lesson we learned the hard (and expensive) way: never assume you’ve got a sign space on the shipping center monument/pylon sign - always include it in the lease! That mistake cost us $100/mo - but we took care of that at renewal time! #cre #Retail

New to leasing retail space? A lesson we learned the hard (and expensive) way: never assume you’ve got a sign space on the shipping center monument/pylon sign - always include it in the lease!
That mistake cost us $100/mo - but we took care of that at renewal time!
#cre #Retail
Mike Olafsson (@astoreguy) 's Twitter Profile Photo

Should retailers direct mkt via email or text? While both is the “right” answer, we’ve found so much more effectiveness in good old email… 40%+ open rates… better $ conversion… lower opt-out. Why? Likely our customer demo, but also ability to tell a story to the customer.

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If you’re a #SMB owner, you’re likely getting hit left and right from people selling your their #ERTC services - thankfully, this led to us asking our #CPA about 6 times if we qualified… finally, we got “oh yeah you do!”… you might be in the same boat as us - keep asking!

Mike Olafsson (@astoreguy) 's Twitter Profile Photo

Unpopular opinion: Amazon FBA is not your easy road to riches… Being both an online & #bricksandmortar retailer, we make WAY more margin selling to our local customers than some anonymous consumer 1,000 miles away… #Retail #ecommercebusiness #Amazon #shopify