Argus is a powerful tool that validates and enriches account-based intelligence and orchestrates your B2B demand generation activity to empower your sales teams. Find out more: argusintent.com/#whyargus

We introduce you to Argus! Here is a short guide showing you some of its key benefits and features and how it powers your sales & marketing performance. argusintent.com/resources/why-… #B2BMarketing #ABM #intent

Questions around #IntentData come up in conversation everyday with clients. I hope this guide will be helpful for many of you. Please share your views and feedback? #abm #b2bmarketing lnkd.in/dBUnMcV

Did you know that only 3 in 10 organizations feel that their sales and marketing teams are aligned? Sales and marketing alignment is crucial to success in B2B, yet without the right tools and strategies in place it can be tricky to achieve. Full report: bit.ly/2TdFbmH

Why is #intentdata so useful for marketers? This data can provide constantly up-to-date insights into a market’s active buyers, their location, contact details and the topics they are interested in. Read more about the value of intent over on our site▶️ bit.ly/31sgwiV

Marketing Qualified Accounts or Marketing Qualified Leads? Which one is better at making sure no prospect/customer goes unnoticed? bit.ly/3dMzCoM #MQAs #MQLs

Ultimately, marketers tend to favour second-party data as it can give results that are 'greater than the sum of its parts' - against the backdrop of the cookie's demise... Interesting article from ClickZ here: bit.ly/37MuzDU

What is intent data? How can we use it? What kind of information is it made up of? All of your questions answered in our full infographic➡️ bit.ly/35VPTED Check it out! #intentdata

Argus Intent have released an infographic to help you understand what intent data is, and how exactly it can be used to prioritize the accounts that matter... all to the benefit of your #ABM strategy. Check it out👉 bit.ly/3juvVW8 #intentdata

Intent levels are based on where prospects sit in the buying funnel. But how is the level of intent calculated? Check out our brand new infographic for a run-down: bit.ly/35VPTED

How can intent data upgrade your ABM strategy? And how does it work? Check out this nifty infographic for a rundown➡️ bit.ly/3oVdU7l #intentdata

Intent data uses a combination of data types to understand an organizations intent to purchase... Check out Argus Intent's infographic which does all the explaining:

Marketing Qualified Accounts can provide marketers with a stronger idea of an account's intent to purchase and their position within the buying cycle, but why? Read more: bit.ly/3dMzCoM