As someone who has worked both in-house and agency, there is way we can work together. 🤝

I think I found my soulmate. I can't stop laughing!

Ask yourself: Do you need a screwdriver? Or a Swiss Army knife? There is great power in combining forces with in-house SEO & agencies. Think of Clarice and Hannibal. Read more on Search Engine Land : searchengineland.com/enterprise-seo…

Highly recommend her course!! 👏 👏 👏

Lily Ray 😏 The guidelines are for our raters, and E-E-A-T was what was deemed most useful to explain for them. Our external docs will all be changing to that. People can, of course, describe things however they want. But if folks want to be consistent with our documentation, E-E-A-T it is.

Grab your coffee or tea and tune into this week's Google Search News video. 📰 😃 Lizzi Sassman joins John 🧀 ... 🧀 to bring you updates about: - Search Guidelines - Site Names - Ranking Systems Learn here → goo.gle/3BUYCYh

This is worth the watch!

16/ Google has said they are excited to bring more A/B testing to GA4, but what this actually means remains to be seen. My hope is that Google will build in some of the Optimize functionality directly to GA4, but I suspect this will not be ready before the Sep 30th sunset.

You can now change the counting method for conversions in GA4. There is a new once per session option (similar to how Universal Analytics worked). support.google.com/analytics/answ…

✅ signed up

(SEO + News) Overstock.com now redirects to bedbathandbeyond.com Don't know what that means? Search "furniture" and open Overstock's link. See what happens... We'll check back in a couple weeks to see how it's going for them. cnn.com/2023/08/01/bus….

Thanks to annaleacrowe for featuring our case study in this piece on "What is SEM?" on Search Engine Land searchengineland.com/what-is-search… #sem #seo #ppc #brandawareness

Today we released the October 2023 core update. We'll update our ranking release history page when the rollout is complete: status.search.google.com/incidents/VKyo…

I am beyond grateful to be nominated for Conductor Women in Search awards! This is such an honor to be considered for this opportunity with so many other talented women in the industry. 🙏

Thanks for the nod today Gary 鯨理／경리 Illyes (so official, trust me)! 🎩 linkedin.com/feed/update/ur…

Can we trust generative AI to write copy & manage SEO? Sure, trust a robot, grab a beer, & read my new article on Search Engine Land

Check out my new guide, Google Search Console, on Search Engine Land  It’s engineered to withstand 🧟‍♂️ zombie pages, 🐼 panda claws, and even 🐧 penguin attacks, so it’s exactly what you need when the #SEO industry gets dicey. searchengineland.com/google-search-…

If you're interested in something sweet and tasty, dip your nugget into this deeeelicious piece of Google 's Search Console for all #SEO lovers!