Alex Brussell
@alex_brussell
Investing @ForerunnerVC and playing outside
ID:1256459011722899456
02-05-2020 05:42:34
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Following up on Alex Brussell post, we believe the final piece to a great consumer experience is stitching together the technology with the right human touch. Vertical SaaS is only effective if it is implemented correctly and fully embraced by the org.
twitter.com/alex_brussell/…
Announcing Forerunner 's inaugural Consumer Trend Report, a data-driven analysis rooted in what’s driving consumers, where consumers are heading, and where investment opportunities exist.
forerunnerventures.com/consumer-report
The public narrative about consumer investing is detached from the potential. Last year, VC firms distanced themselves from the category and just 7% of seed capital went to consumer. But consumer company performance largely outpaces enterprise. My piece in The Information:
You know it's going to be a good one when Eurie Kim, Rebecca Kaden, Nicole Quinn, and Harry Stebbings join forces🔥
The venture pod supergroup you've been waiting for.
open.spotify.com/episode/4BbXvY…
Enjoyed sharing our thesis on #DigitallyNativeFranchises with @cookie - a new model that combines the best of solopreneurship (flexibility, meaningful upside) with the best of gig work (a playbook + central platform for support). techcrunch.com/2023/07/18/for…
We're inspired by Andy Dunn's honesty and bravery in sharing his mental health journey to help others (especially founders) learn from his experiences.
See his and Kirsten Green's full conversation Fortune Brainstorm Tech about navigating mental health challenges: fortune.com/videos/watch/B…
Excited to unveil a tool Forerunner has been refining for years: the Brand Power Score.
This new tool — available to all via SurveyMonkey — quantifies a historically intangible asset, giving operators the insights they need to cast a much larger shadow than their footprint.
Very proud to be starting a new role on the investment team Forerunner.
Grateful to Kirsten Green, Brian O'Malley, Eurie Kim, Nicole Leah Johnson and the whole crew for the warm welcome back.
I so admire each of you and the firm you’ve built — and it’s just the beginning. 🙌