Andreas Gebhard (@agebhard) 's Twitter Profile
Andreas Gebhard

@agebhard

Running @fwdmmm – Category Design for Innovators

recently moved over to @[email protected]

ID: 17004259

linkhttps://www.forwardmomentum.llc calendar_today27-10-2008 18:58:08

25,25K Tweet

1,1K Followers

504 Following

Andreas Gebhard (@agebhard) 's Twitter Profile Photo

“It was a wonderful chaos.” Indeed, and we are all richer for it: Pixels and Digital Light are the basis for practically any modern human/computer interface, aside from audio. Visionaries turn beautiful chaos into progress for humanity. wired.com/story/pixar-an…

Andreas Gebhard (@agebhard) 's Twitter Profile Photo

Meine neue Kolumne (auf Deutsch) bei Medieninsider dreht sich um Twitch und was sich Unternehmen von Creatorn abgucken können… medieninsider.com/andreas-gebhar…

Medieninsider (@medieninsider) 's Twitter Profile Photo

Kürzlich erschien eine BDZV-Studie über Trends in der deutschen Verlagsbranche. Spannend, fand unser Kolumnist Andreas Gebhard. Die Lektüre ließ ihn aber rat- und zugleich fassungslos zurück. Trends, schreibt er, werden woanders gemacht medieninsider.com/kolumne-andrea…

Andreas Gebhard (@agebhard) 's Twitter Profile Photo

Frankly, while this one is talking about Ukraine (and it’s the only truly relevant piece of writing I’ve read about proposed no-fly zones to date), this list really should be on every politician‘s, pundit‘s and editor‘s desk whenever the topic comes up: defenseone.com/ideas/2022/03/…

Medieninsider (@medieninsider) 's Twitter Profile Photo

Pixeln, was ist? Der Ukraine-Krieg löst viele Ethik-Debatten aus, auch über Fotografie. Unser Kolumnist Andreas Gebhard findet: Weniger moralisieren, mehr zeigen. Der Krieg braucht ikonische Fotos. medieninsider.com/der-ukraine-kr…

Forward Momentum, LLC (@fwdmmm) 's Twitter Profile Photo

You need Category Design if your customers don't know what you stand for, if you're not sure what to focus on, and certainly if you want to dominate your market! If you haven't started this work yet, we'd be happy to help.

You need Category Design if your customers don't know what you stand for, if you're not sure what to focus on, and certainly if you want to dominate your market! 
If you haven't started this work yet, we'd be happy to help.
Forward Momentum, LLC (@fwdmmm) 's Twitter Profile Photo

Our CEO Andreas Gebhard took a look at the current crop of #NFTs in journalism/media in his latest column for Medieninsider Spoiler alert: he sees (optimistically!) lots of room for growth. 💪🏽

Forward Momentum, LLC (@fwdmmm) 's Twitter Profile Photo

Hitting a wall in your journey of growth can be frustrating. You might feel like you are stuck but this is actually where you grow. Look for people who can inspire you. If you want professional help, you know where to find us. 💪🏽

Hitting a wall in your journey of growth can be frustrating. You might feel like you are stuck but this is actually where you grow. Look for people who can inspire you. If you want professional help, you know where to find us. 💪🏽
Andreas Gebhard (@agebhard) 's Twitter Profile Photo

Y’all wanna know what’s the hot accessory this summer in Berlin? Fuji Instax cameras. I keep seeing them carried by hipsters, kids, and seemingly everyone in between.

Medieninsider (@medieninsider) 's Twitter Profile Photo

Die Community bietet Chancen, auch für Medienunternehmen, aber muss deswegen gleich jedes Abonnement eine Eintrittskarte in eine Gemeinschaft sein? Andreas Gebhard meint: Nein. Warum dies eine strategische Entscheidung sein sollte. 👉 medieninsider.com/andreas-gebhar…

Die Community bietet Chancen, auch für Medienunternehmen, aber muss deswegen gleich jedes Abonnement eine Eintrittskarte in eine Gemeinschaft sein? <a href="/agebhard/">Andreas Gebhard</a> meint: Nein. Warum dies eine strategische Entscheidung sein sollte.
👉 medieninsider.com/andreas-gebhar…
Medieninsider (@medieninsider) 's Twitter Profile Photo

Müssen wir Nutzern unseren Job als Journalisten und unser Vorgehen mehr erklären? Andreas Gebhard meint in seiner neuen Kolumne: Ja, denn mehr als das Gerede über Transparenz hilft das Herstellen von Transparenz für mehr Verständnis. 👇medieninsider.com/kolumne-andrea…

Forward Momentum, LLC (@fwdmmm) 's Twitter Profile Photo

What is a market category? A market category is the space where your product or service exists from a customer's point of view. Why is a thoughtfully designed market category so important for you? Read our entire LinkedIn post to find out more.💪🏽 linkedin.com/posts/fwdmomen…

Andreas Gebhard (@agebhard) 's Twitter Profile Photo

That line in particular made me scratch my head. It sounded surprisingly ill-informed but I think it’s reflective of SV-style “wide open brainstorms” that start very un-encumbered and then the sticky notes get whittled down. My guess: some ideas from the 1st meeting got reported

Andreas Gebhard (@agebhard) 's Twitter Profile Photo

That said, the punch clock style attendance tracking strikes me as a typical reaction by managers who are uncomfortable managing by results. So they take attendance. They basically want to walk the halls and see their shop humming busily. It’s not a very modern management style.

Medieninsider (@medieninsider) 's Twitter Profile Photo

Sollten Faktenchecks zusätzliche Angebote sein? Andreas Gebhard meint: nein. In seiner neuen Kolumne macht er deutlich, warum sie integraler Bestandteil werden sollten.👉 medieninsider.com/kolumne-andrea…

Sollten Faktenchecks zusätzliche Angebote sein? <a href="/agebhard/">Andreas Gebhard</a> meint: nein. In seiner neuen Kolumne macht er deutlich, warum sie integraler Bestandteil werden sollten.👉 medieninsider.com/kolumne-andrea…
Forward Momentum, LLC (@fwdmmm) 's Twitter Profile Photo

More than words… When asked what we do, and how Category Design works for our clients, we sometimes summarize it by saying that we help them focus, execute and dominate their markets. Check out our LinkedIn Post to get a more detailed version. 💪🏽 linkedin.com/posts/fwdmomen…

More than words… 

When asked what we do, and how Category Design works for our clients, we sometimes summarize it by saying that we help them focus, execute and dominate their markets.
Check out our LinkedIn Post to get a more detailed version. 💪🏽

linkedin.com/posts/fwdmomen…
Medieninsider (@medieninsider) 's Twitter Profile Photo

In der Serie #Medientrends2023 lassen wir Branchenexperten aufs nächste Jahr blicken. Andreas Gebhard, Medieninsider-Kolumnist und Berater, schreibt über Fortschritt durch Bundling-Angebote einen Appell an Verlage. medieninsider.com/medientrends-2…

Medieninsider (@medieninsider) 's Twitter Profile Photo

Was Andreas Gebhard, Medieninsider-Kolumnist und Berater, über Fortschritt durch Bundling-Angebote denkt, liest du in den #Medientrends2023 👉 buff.ly/3jV0WZ8

Was <a href="/agebhard/">Andreas Gebhard</a>, Medieninsider-Kolumnist und Berater, über Fortschritt durch Bundling-Angebote denkt, liest du in den #Medientrends2023 👉  buff.ly/3jV0WZ8