formativecontent.com/coronacomms-co… via @formativecontent

Brands in the Boardroom: The Business Side of Branding brandingmag.com/2020/04/21/bra…

Purpose: Shifting from why to how mck.co/2yEwiLP via McKinsey Quarterly

Six steps for leaders to adapt your personal operating model How to demonstrate calm and optimism in a crisis mck.co/2KJULm1 via McKinsey & Company

Steering the restart with care mck.co/2WlGf9a via McKinsey & Company

Missed the #BFIWebinar on the value of #rebranding after M&A? Catch up below & have a read through the inaugural Brand Finance GREAT (Global Rebrand and Architecture Tracker) - out now! TRACKER: brandirectory.com/reports/brand-… youtu.be/CZ-zBrAEGv4

"A plan does not only refer to a change in the colour and design of the logo. It goes way beyond, including [...] the technical implications on tax, trademarks, & goodwill" - Martin Pietersen, Global Brand Director Atos REPORT: brandirectory.com/reports/brand-…

🆕Atos published its 2019 Integrated Report. Explore our key achievements, financial results and growth strategies led by an acceleration of performance in #Cloud, #BigData and #Cybersecurity. Download the report here ▶ okt.to/C4oeEB

#Decarbonization is an integral part of our strategy, and we intend to be pioneers in the drastic reduction of our CO2 emissions. Today, we're announcing our industry-leading commitment: Net-zero carbon emissions by 2035. Read more ➡️ atos.net/en/2020/press-… #Atosdigital

Did you know that we have been supporting the #Olympic Movement for over 30 years? Thrilled to pursue the empowerment of the The Olympic Games by being the lead integrator of #technology and through #IT #innovation 🚀. On the road to Beijing 2022 & Paris 2024! ▶okt.to/j0gQUd

Farewell of HEINEKEN CEO Jean-François van Boxmeer youtu.be/BQbAUChx3s0 via YouTube

The future of digital is: ✅ Exciting ☑️ Incertain At Atos, your choices can shape the future of digital - and yours too! #TheFutureIsOurChoice

Hoe gaan de Olympische Spelen in 2021 er uitzien voor fans, sporters en sponsors? Op 19 november organiseert Sponsorreport een #OlympicWebinar over de veranderingen in thuisbeleving en guest experience. mmv: Team Canada, Atos, Michiel Aulbers en Sport Matters. sponsorreport.nl/congres19-nove…

#Tokyo2020 - It's not only about sport, it's all about value, teamwork and universality. Watch the video with Patrick Adiba, Head of Major Events at Atos, speaking about the most connected Games in history. 🙌 ⤵ #100DaysToGo #Olympic #Paralympic IOC MEDIA

C'est une grande fierté de voir Atos récompensé au Grand prix #TOPCOM 2021 dans la catégorie Recrutement #RH grâce à notre campagne Marque Employeur «#TheFutureIsOurChoice »  😍 Bravo aux équipes Com & RH et à bearideas Martin Pietersen Florence Vayleux BERGOGNE Emmanuelle You rock 🤟

#AtosTeam members, the heroes behind the scenes, have been preparing for #Tokyo2020 years in advance with ambition and determination. As long-standing Worldwide IT partner of The Olympic Games & Paralympic Games, we are proud to be part of the most connected edition ever. #AtosMakeItHappen

As Worldwide IT Partner of the The Olympic Games for the 10th consecutive time, we are proud to have run and orchestrated the key digital IT systems that helped to safely and securely deliver #Tokyo2020 and enabled billions of fans to follow the competitions. #AtosMakeItHappen More ⤵

To support our clients' path to #decarbonization and #sustainability, we want to lead by example. That's why we are very proud to be included in the 2021 Dow Jones Sustainability Index World & Europe and rank #1 in our industry on environmental performance! #DJSI #MakeItHappen

💔😢. I LOVE YOU, Roger. Thank you for everything you’ve done in tennis and with myself. Tennis world will never be the same without you.