chitra iyer
@letstalkmartech
Freelance Content Creator, Martech Investigator, Observer of life, Book lover
ID: 723533152715571201
22-04-2016 15:25:21
200 Tweet
760 Followers
844 Following
'The CRM Experience' from Brent Leary - exclusively on MarTech Advisor - is all about how, why and whether CRM is morphing into a #customerengagement and #customerexpereince platform and the new directions we are seeing from CRM solutions/ industry. Expe…lnkd.in/fmR8fuQ
My top takeaway - design for 'data interaction' rather than 'data collection' to make AI outcomes as meaningful as possible. Thanks, Loren McDonald for sharing some real thought-starters on #talkingstack with David Raab and Anand Thaker lnkd.in/ehauJXE
The CRM Experience - Brent Leary's exclusive column on MarTech Advisor - connects the most significant trends in #crm with the larger #customerexpereince conversation ..he travels around the world of CRM, attending events and presentations, and you get to…lnkd.in/fFFRCBJ
Can you 'orchestrate' something you have no control over? David Raab asks Jeff Nicholson from Pegasystems..and that sets us on a journey that goes from federated #datamarketing systems to CRM adoption, next best action to 'real-time interaction management'…lnkd.in/fiZU7Qd
#omnitech, #ssot (single source of trust), the impact of voice on sales jobs, and many other awesome conversations on the last episode of #talkingstack for 2019! with Brent Leary David Raab and Anand Thaker Ziff Davis B2B MarTech Advisor lnkd.in/f4yxsa5
Are Lead Generation Days Over for B2B Marketers? by chitra iyer cmswire.com/digital-market…
The 10 Commandments of #B2B #InfluencerMarketing bit.ly/38NwNpf by chitra iyer
What does a cookieless future mean for B2B brands? by chitra iyer 🕹️ More choice and control for audiences 💰 Genuine monetization opportunities for publishers 🤝 Ability to create sustainable trust and better experiences for B2B brands Learn more: bit.ly/3vHgaVd
#dataprivacy's journey from cost-centre to growth-driver presents 4 CMO conundrums which I explore with the experts on this CMSWire.com piece: cmswire.com/customer-exper…
Chitra Iyer (chitra iyer ) shares her experience of visiting Eureka Bookstore in Delhi with her kids as she adds her voice to #StepUp4BookStores. Read the whole story at #HWRBlogs. #RecommendedReads #IndependentBookStores #VisitaBookStore himalayanwritingretreat.com/book-store-in-…
The 6 Must-Have, Must-Change Martech Categories remind us that everything, no matter how good its been, must evolve smg.io/3pF7vi3 via CMSWire.com