Very lucky to have two of the co-authors of our “Paper is the Year in Sport Marketing” here AMA! David Woisetschläger, Christof Backhaus, & T. Bettina Cornwell were honored today for their 2017 Journal of Marketing paper #SportSIGatFenway

@AOM2018 Academy of Management annual Meeting in Chicago - PTC Practice Theme Committee new Executive Board #Impact #scholarlyImpact ⁦Usha Haley⁩ ⁦ChristofBackhaus⁩

Great stuff 😉

Fan benefits matter for effective sponsorship activation - but not all benefit types work in the same way! Thanks to T. Bettina Cornwell, Jan Dreisbach and David Woisetschläger for a great collaboration!

It was great to be part of the morning discussion panel at the @iaccm and Law at Leeds Symposium on Contract and Commercial Management in Leeds - now looking forward to the afternoon sessions!

Looking forward to be presenting at the Industry and Parliament Dinner Discussion in London tonight - let’s bring the High Street back to life! ipt.org.uk/events/forthco… Aston Business School Industry and Parliament Trust

It was a great honour to present alongside you as well, CH. And thanks to Industry and Parliament Trust also from my side for the nice welcome and a great event!

What a great start of our 8. Aston Marketing Research Camp with Rob Palmatier’s Key Note on emerging topics in Marketing! Aston Business School

Had a great day yesterday at the 8th Aston Marketing Research Camp! A big thanks to our speakers Nancy Puccinelli, Søren Askegaard and Rob Palmatier and to all attendants for insightful presentations and discussions around the future of marketing! Aston Business School Aston University PR

Five enlightening perspectives on AI in 1.5 hrs: Thanks to Daniel Degravel, Eric Sanders, Par Ågerfalk, Mary Beth Watson-Manheim & Marc Bonnet for opening the „AI in Management“ AOM Pre-conference at Harvard Faculty Club! #AOM_OCIS #AOM2019

Good to see so many colleagues sharing a passion for engaged scholarship at the Practice Theme Committee‘s PDW on „Translating theory into practice“! Thanks to Melanie P. Cohen, Geoffery Seaver and @StefanKrummaker for the organisation! #AOM2019

“It doesn’t have to be ‘either or’, let there be a balance between scholarly research and real-world impact” - Congratulations to Marc H. Meyer for receiving the 2019 Practice Theme Committee’s Impact Award! ENTDivision_AoM AOM TIM Division #AOM2019

What an inspiring gathering with Jon Eckhardt Marc Meyer and Christos Tsinopoulos - thanks guys for your career insights as scholar practitioners! Academy of Management ENTDivision_AoM

Thank you all for a great session and for coming to Aston! Aston Business School British Academy of Management

Die 2019er-Auflage unserer Fußballstudie ist raus. Borussia Dortmund hat sich wieder die Krone gesichert. Alle weiteren Ergebnisse sind ab jetzt kostenlos abrufbar unter fussballstudie.de #fussballstudie #markenmeister #BVB #TUBS

Inside Sponsorship – How Deal Characteristics Shape Sponsorship Perceptions w T. Bettina Cornwell bit.ly/2eskBOV

Rare rainy day in San Diego but it did not deter us from having a great time touring Petco Park. Thank you Eddie Quinn for the tour! #SMSC18