❄️There's snow place like South Carolina!❄️ Conversations about the Southeast snowstorm garnered over 500 million impressions. Here's a look at the top terms in the conversation since January 20:

🏀Forever to A'ja!🏀 Conversations about A'ja Wilson's jersey retirement garnered over 225 MILLION impressions over the weekend. Here are the top terms from the last three days: South Carolina Women's Basketball A'ja Wilson #forevertothee #UofSC

All eyes on Kendrick! 👀 Kendrick Lamar's halftime performance was the most viewed in history, surpassing Micheal Jackson. The Social Media Insights Lab tracked over 27,000 posts regarding Kendrick's performance. Here are some of the top posts: #SuperBowlLIX #KendrickLamar

#RIPDuo💚 Users across social media have mourned the loss of the beloved app character, with high-profile names also joining the conversation. Here are some of the most popular responses from their announcement: Duolingo #RIPDuolingo

"Anora" won big at the Oscars last night! The Insights Lab tracked almost 200,000 posts about the movie that took home five awards. Here's a look at the top terms surrounding the film and its accolades: #Oscars #Oscars2025 #anora Anora The Academy

Three-peat!🏆South Carolina Women's Basketball are Southeastern Conference champions for the third year in a row! The Social Media Insights Lab will continue to track our Lady Gamecocks as #MarchMadness kicks off this month. #ForeverToThee dawnstaley University of South Carolina South Carolina Gamecocks

Steph Curry🤝MiLaysia Fulwiley Last night, Steph Curry was spotted repping a MiLaysia Fulwiley t-shirt. The Gamecock Women's Basketball guard recently signed as the Curry Brand's first NIL college athlete, a great start to March Madness! #StephCurry #MiLaysiaFulwiley #UofSC

#Give4Garnet is underway, and we're tracking all the conversations live here in the Social Media Insights Lab! Stay tuned for our breakdown of the top terms and notable posts tomorrow... #ForevertoThee #Gamecocks University of South Carolina

🏀Final Four Bound!🏀 South Carolina Women's Basketball is heading to the Final Four for the fifth consecutive year, and the Insights Lab tracked all the social chatter nationwide! Here are some top conversations: dawnstaley University of South Carolina #ForeverToThee

🏀Ta'Niya Latson commits to USC!🏀 The Insights Lab tracked conversations around the nation's No. 1 scorer and her decision to play with South Carolina Women's Basketball. Here's a word cloud of the top terms surrounding the conversation: Ta'Niya Latson #ForevertoThee

The Masters Tournament is in full swing! ⛳️ The Insights Lab tracked conversations of fans and attendees raving about the price and delicious flavor of concessions, like the famous $1.50 pimento cheese sandwich. The Masters #Masters2025 #AugustaNational

The ice bucket challenge is back, with a USC twist!🧊 Not only has the #SpeakYourMIND challenge spread across South Carolina, it's seen both nationwide and global virality, garnering over 4.3 BILLION impressions. Here's a look at the top states by % share of posts:

Leading up to Juneteenth, the Insights Lab visualized online conversations by analyzing over 150,000 posts surrounding the topic. Words like "freedom" and "Texas" dominated, echoing the historical roots as well as the ongoing impact of this holiday. #Juneteenth #UofSC

Gamecock Men's Basketball's Collin Murray-Boyles made program history, being invited to the @NBAdraft's green room! The Insights Lab analyzed over 6,400 posts about Collin Murray-Boyles. Here's a look at the online buzz: #ForeverToThee #UofSCInsights #UofSC

Gamecock Football kicks off the season with a spot in the The Associated Press top 10 rankings and 90% of posts being positive! 🏈 Here are some of the top terms in this conversation: #ForevertoThee #UofSC #UofSCInsights #LaHeisman #BeamerBall Gamecocks Football South Carolina Gamecocks

Who’s winning the college football conversation?🏈 The Social Media Insights Lab is introducing the College Sports Social Pulse™, tracking teams, players, and coaches in real time — measuring volume, sentiment, and engagement. See this week's rankings: collegesportssocialpulse.com

⚠️CFB Week 2 Update⚠️ Ohio State ranked #1 for the second week in a row. Want more conversations capturing the pulse of the college football world? Check out the Social Media Insights Lab College Sports Social Pulse™, tracking teams, players, and coaches each week.🏈 #CFB

⚠️CFB Week 4 Update⚠️ With Ohio State on a bye week Michigan takes the #1 spot. Interested in more conversations capturing the pulse of the college football world? Check out collegesportssocialpulse.com to find out what teams, players, and coaches are making the biggest impact. #CFB

⚠️CFB Week 7 Update ⚠️ Penn State takes the number one spot after a perfect storm met Happy Valley... Keep up with the teams, coaches, and players making the biggest impact in the college football world here: collegesportssocialpulse.com #CFB #UofSCInsights

⚠️CFB Week 8 Update⚠️ The Georgia Bulldogs take the number one spot following their win over the Rebels.🤯 Keep up with the teams, coaches, and players making the biggest impact in the college football world here: collegesportssocialpulse.com #CFB #UofSCInsights