GO KRISTA GO!! We know you're either just finishing lunch or still thinking about it right now, but think about what our friend Krista is up to: When her goal race for the summer was cancelled, she decided to parlay… instagram.com/p/CDCCABnJ3E0/…

We purchased a pair of the Topo Athletic #UltraFly3 in the early days of the #COVID19 shutdown for personal use and testing and liked them so much we've added this great Low Drop, Comfort Cushioned Road Running shoe… instagram.com/p/CDOjHxoJiHq/…

Need a shoe to brighten up your day as the heat and humidity do their best to hold you back? May we suggest the @altrarunning #EscalanteRacer? This Natural Drop, Transitionally Cushioned Road Running shoe has been… instagram.com/p/CDOjbvGJB1R/…

We're disappointed to announce that the @southendclt location of The Ultra Running Co is now permanently closed. 😢 The health and wellness of our staff and customers continues to be the driving force behind our efforts at… instagram.com/p/CDjnoNlJa2K/…

We’re big fans of Sabrina Stanley ...one of the toughest runners around. Great job on a VERY difficult challenge!

A quick shout-out to our friend #JohnHairstonJr, who's most recent mural was just completed at claiborne_prosthetics . While we normally wouldn't be pointing out street art on our feed, we think in this case it… instagram.com/p/CDuPzfMJlkF/…

We're excited to welcome the hokaoneone #Clifton7 to #URC! We've had this brand new model in for about a week now, and early reviews are just what we expected: #Hoka managed to keep the good parts and fix the… instagram.com/p/CDwNWFxJpD2/…

Looking for that fantastic hokaoneone feel but want it to be even lighter? AND you want the shoe to be a brand new model, not just the same old amazing model from a mere two weeks ago?? Well, great news: No need to… instagram.com/p/CD1Xw_sJOLG/…

OK. We get it. It's supposed to rain this afternoon. We keep hearing that, but it seems pretty hit or miss here in Myers Park. Fortunately, we built our own rainbow, in store, with our goodr sunglasses. Honestly,… instagram.com/p/CD4FbVupXRI/…

We're sending out a practice "Thank You" to folks stopping in at #URC over the next week or three. We're doing some minor remodeling (re: playing with power tools) and have had to rearrange just a bit as a… instagram.com/p/CD9O_U9pPr0/…

We're really excited about the new hokaoneone #Stinson6. Which we just happen to have in stock in YOUR size here at #URC. 😁 The Stinson 6 is the same Comfort Cushioned, High Drop Trail Running shoe as always, but… instagram.com/p/CD_qJhdpXNb/…

Woah.

I live in the heart of “Trump Country” in South Carolina. The car in front of me has a “BLM” bumper sticker. I honked with excitement and when we passed, it was an elderly couple and we put up our fists in agreement. I’m crying. Sounds like a small story but means a lot.

It’s been just a hot minute. Sorry about that. We think it’s about time to start back up. Might as well RUN with it. #LearnToLoveToRun #BreakEveryBarrier #AnySurfaceAnyDistance #BeSafeBeWell #UltraLocal… instagram.com/p/CE5Rz9pJstZ/…

Anyone else out there following @mylesperhour_photography ? Because that guy can take an amazing photo! How about that #QueenCity, folks. Not so danged bad. 😁😎😘 #UktraLocal instagram.com/p/CFGTLNaJHxy/…

Just posted a photo @ Ultra Running Company instagram.com/p/CFsWFW1J8Ez/…

Just posted a photo instagram.com/p/CFxXEX_pSeh/…

Just posted a photo @ Ultra Running Company instagram.com/p/CGkzwLYJOHM/…

Just posted a photo @ Ultra Running Company instagram.com/p/CGp83_LJDio/…

Run, Rick, Run!!