🚀 AI is revolutionizing B2B social media marketing, but it's not all smooth sailing. Opportunities: • Faster content creation • Deeper audience insights Risks: • Generic, robotic content Human + AI = winning. Learn more on TopRank Marketing B2B Blog toprankmarketing.com/blog/ai-and-so…

And also, because people trust people. Reddit is resurging because it lets us be weird... together thedrum.com/opinion/2025/0… via The Drum

Meta’s latest research highlights what Gen Z wants: -Authentic, relatable content -Short-form videos and creator-driven posts -Personalized, interest-based discovery What brands need to do: Prioritize storytelling over polished ads. Here's how socialmediatoday.com/news/meta-rese…

What are the Best-Performing LinkedIn Post Types for 2025? Here you go: socialmediatoday.com/news/linkedin-… via Social Media Today Socialinsider

Will you sign up? OpenAI is building a social network theverge.com/openai/648130/… via The Verge

What does a successful B2B influencer marketing campaign look like? Here are 10 examples from: 🔥 Lenovo 🔥 Sprinklr 🔥 LinkedIn 🔥 Dell Technologies 🔥 Adobe Experience Cloud 🔥 SAP 🔥 Alcatel-Lucent Enterprise 🔥 Semrush 🔥 Salesforce See all: toprankmarketing.com/blog/b2b-influ… via @TopRank B2B

⚠️With over 60% of Google queries ending in no click (SEL), SERPs are turning into a post-apocalyptic wasteland ☠️. Only the smartest 🧠 B2B marketers will survive! Grab your gear 🥾and head into our Zero-Click Search Survival Guide 👉 toprankmarketing.com/blog/zero-clic… by Nick Nelson

Instagram Edits topped 7M downloads in first week, a bigger launch than CapCut’s techcrunch.com/2025/04/26/ins… via TechCrunch

5 Social Media Advertising Trends You Need To Know Now 1. The Rise Of Short-Form Video Content 2. Integration Of Generative AI In Ad Content Creation 3. Use Of Messenger Campaigns 4. The Rise Of Micro-Influencers See all forbes.com/councils/forbe… via Forbes

3 Ways to Measure the Value of Your Social Media Marketing Program 1. Benchmark Your Current Situation 2. Set Specific Campaign Goals 3. Communicate Value to Your Internal Audience Get details on each: toprankmarketing.com/blog/social-me… by Debbie Friez TopRank Marketing B2B

83% of senior business executives listen to podcasts weekly. Do you? Here’s a fresh list of B2B marketing podcasts to check out:

Check out YouTube's top 100 Podcast shows this week: charts.youtube.com/podcasts

Here's a list of social media tools to follow: Sprinklr - Sprinklr Hootsuite - Hootsuite 🦉 Sprout Social - Sprout Social Buffer - Buffer SocialPilot - SocialPilot Later - Later Agorapulse - Agorapulse CoSchedule - CoSchedule Audiense - Audiense Who would you add?

Human + AI = ROI

Understanding the role of content marketing in a digital first, AI-led marketing world is an important question and one Lee Odden asked Christiana Marouchos, VP of Marketing at StackAdapt on the latest episode of the #BeyondB2B Marketing podcast. Watch: youtube.com/shorts/dTomfcB…

Looks like Meta AI is adding some cool video editing capabilities techcrunch.com/2025/06/11/met… via TechCrunch

The latest episode of #BeyondB2B Marketing podcast is here! Lee Odden & Amber Naslund from @linkedin discuss: ✅ AI for content makes you average ✅ The rise of B2B creators ✅ Best B2B brands on LinkedIn ✅ Why B2B must invest in the full funnel Listen: toprankmarketing.com/blog/beyond-b2…

Here are the top influencers about social media marketing according to Grok 👉 Jay Baer Michael A. Stelzner Mari Smith Kim Garst Jeff Bullas Amy Porterfield Peg Fitzpatrick ✨ Jon Loomer Jason Falls Brian Honigman Gerry Moran Mark Schaefer Larry Kim Who would you add?

Substack brings new updates to livestreaming as it increases video push techcrunch.com/2025/07/02/sub… via TechCrunch

What is one of the most untapped opportunities for B2B marketers? B2B creators. Watch or listen to the answer in this interview by Lee Odden of LinkedIn's Amber Naslund on the #beyondb2b marketing podcast: youtube.com/watch?v=AWhvBS…