Terry Flaherty (@tflaherty) 's Twitter Profile
Terry Flaherty

@tflaherty

High Tech B2B Marketing and Demand Generation Executive - Research Director at SiriusDecisions.

ID: 14316163

calendar_today06-04-2008 16:12:48

187 Tweet

596 Followers

349 Following

Terry Flaherty (@tflaherty) 's Twitter Profile Photo

Great week at #SDSummit. Launched a new waterfall and came home with more money than I left with. #everyonewins #DemandUnitWaterfall

Terry Flaherty (@tflaherty) 's Twitter Profile Photo

Great insight by John Steinert @TechTargetCMO on the new Demand Unit Waterfall #sdsummit #demandwaterfall x.com/business_supse…

Terry Flaherty (@tflaherty) 's Twitter Profile Photo

What do Demand Units and Donuts have in common? Great podcast/blog makes demand units come to life. #demandwaterfall bit.ly/2tuTFQY

Terry Flaherty (@tflaherty) 's Twitter Profile Photo

The #SDTechX Early Bird has been extended to Sept 30! Register today for the best #martech event this year: ow.ly/Qjye30efHU7 #B2B

Terry Flaherty (@tflaherty) 's Twitter Profile Photo

Vicki Brown kicking off the Demand Creation Foundation session at #SDSummit. Her favorite framework is the Demand Unit Waterfall. Mine too!!! Nothing to see here

Vicki Brown kicking off the Demand Creation Foundation session at #SDSummit. Her favorite framework is the Demand Unit Waterfall. Mine too!!! <a href="/SiriusDecisions/">Nothing to see here</a>
Ross Graber (@rossgraber) 's Twitter Profile Photo

After putting in place the Demand Waterfall Qlik was able to identify inefficiencies in their demand management process - had to stop loving every lead & only loving the right leads says @TaraCorey #SDSummit

Richard Hill (@rhsays) 's Twitter Profile Photo

1. Know your customer 2. Create experiences that matter 3. Raise the stakes Leasons from Molly Bloom on building a brand at #SDSummit!

1. Know your customer
2. Create experiences that matter
3. Raise the stakes

Leasons from Molly Bloom on building a brand at #SDSummit!
Ross Graber (@rossgraber) 's Twitter Profile Photo

0% of audience in the @allocadia case study feel that spreadsheets are the best way to manage marketing budgets. 1/3 of the audience sheepishly admitted to using them (I believe another 1/3 use them but didn't want to admit it) #SDSummit

Terry Flaherty (@tflaherty) 's Twitter Profile Photo

What's it take to implement the Demand Unit waterfall? Come to the Imprivata ROI Award presentation this morning to hear a great story on demand management transformation. S&D Summit #demandUnitWaterfall

jenhorton (@jenhorton) 's Twitter Profile Photo

#SDSummit - so exciting to see the Demand Unit Waterfall one year later live and driving improved performance for Imprivata. Congrats to the team on your ROI award.

#SDSummit - so exciting to see the Demand Unit Waterfall one year later live and driving improved performance for <a href="/Imprivata/">Imprivata</a>. Congrats to the team on your ROI award.