
Michael Decker
@targetdecker
Esports enthusiast for 20+ years โช marketing agency founder โช lecturer for esports education โช I post about the business behind #esports and #gaming
ID: 634112493
http://targetesports.com 12-07-2012 20:43:40
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2,2K Followers
1,1K Following

Sentinels continue to dominate VALORANT viewership stats! ๐๐ According to newly released data from Esports Charts ๐บ๐ฆ, Sentinels hold the top spot as the most popular VALORANT team by years in the top 5 for average viewership between 2020 and 2024. Theyโve notched 3 years in the


In a string of exciting moves bridging traditional board games and competitive gaming, top chess players have been signing with major esports organizations. โ๏ธ๐ค๐ฎ Most notably, Team Liquid expanded its chess division by securing Magnus Carlsen, widely considered one of the


Sentinels and Virtus.pro have officially announced their foray into Marvel Rivals, staking their claim in one of the hottest new competitive titles. ๐ฎ๐ฅ Their arrival coincides with the announcement of Marvel Rivals Championship Season 1, featuring a $58,000 prize pool divided



Paris-based esports leader Team Vitality ๐ is expanding its business model with the launch of RushBee, a new in-house marketing agency designed to help brands connect with Gen Z and Gen Alpha through gaming, content, and entertainment -ย and itโs built to shake things up! ๐ฅ ๐ The


OpTic Gaming has officially teamed up with Monster Gaming, marking a bold new chapter for one of North Americaโs most iconic esports orgs. โก ๐ฅ The partnership will bring Monsterโs branding to OpTicโs HQ, LAN events, and social content, while also delivering fresh activations


Spotify has teamed up with South Korean esports powerhouse T1 VALORANT Entertainment & Sports in a multi-platform partnership that blends music, gaming, and K-culture like never before. ๐ฏ ๐ฅ At the heart of the collab is T1 Home Ground 2025, a three-day fan festival happening from July






๐จโโ๏ธโ๏ธ $175,000 Fine. Lifetime Ban. Zero Tolerance. ๐น๏ธ Epic Games Store just set a bold precedent in the fight against cheating in esports. After a player was caught using both software and hardware cheats during a Fortnite tournament - and tried to cover their tracks with multiple


What makes an esports team unforgettable? ๐ Hint: Itโs not just winning titles. ๐ฏ A strong, consistent brand identity is just as important โ and FNATIC has been a master of it for over 20 years. Letโs take a closer look at how Fnatic became a benchmark in esports branding โ


In a major policy shift, Riot Games is now allowing betting sponsorships for Tier 1 League of Legends and VALORANT teams in the Americas and EMEA. ๐ฎ๐ฐ ๐ With global esports betting turnover hitting $10.7B in 2024, Riot is leaning into the space - but with strict integrity



A recent report by Sheep Esports on G2 Esports' financials almost flew under the radar โ yet it reveals how the org pulled off something rare in esports: ending the year with a profit, thanks to a well-timed crypto sale. Letโs break down how they did it. ๐ฏ๐ ๐ฐ In an industry
