When Plan A isn’t an option because of a pandemic, we switch the Plan B - which for ymcacampfuller meant launching Family Camp (and for us, learning how to create a landing page using Microsoft Sway). #adapt #newnormal instagram.com/p/CB6JtsWF2ak/…

Interviewing Kate Weiler, co-founder is @drinkmaple, for a future episode of the #sundinsportspodcast is a great way to start the week! instagram.com/p/CDJtUQOFo1i/…

The Pan-Mass Challenge may be "reimagined" this year due to a pandemic, but that is not slowing down Meghan and Johnny Morin's mission to raise money for Dana-Farber. Listen in as we learn from these fundraising powerhouses and tireless advocates. sundinsports.com/episode-7bikes… #podcast

We welcome Kate Weiler, one of the founders of Drink Simple Maple Water (formerly Drink Maple) on to the podcast to discuss branding, packaging, working with ambassadors, and much more. Visit SundinSports.com/podcast to listen or subscribe through Apple Podcasts (or your favorite service).

Find how, when you are short on resources (time and/or money), semi-custom jerseys can be a great way to promote your brand. buff.ly/3onM2Z2 #sportsmarketing #branding Voler Apparel

With the holidays fast approaching, we worked with Steven Brandt to launch a new e-commerce website. buff.ly/37JieyE

The third generation water bottle for Steven Brandt kicked off an expansion of the bike shop’s branding by introducing a new design element the “STBG race flag.” buff.ly/3ahgGi9 #sportsmarketing #specializedwaterbottle #bikeshopmarketing

When Steve the Bike Guy wanted a small run of custom non-plastic Point of Sale compliant gift cards we needed to get creative (and a bit nerdy). buff.ly/2XsHaWr #designedbysundinsports #bikeshopmarketing #customgiftcards #lightspeedgiftcards #moocards #printfinity

While "Charlie" never made it to the start line due to the pandemic, we still had fun designing a new logo treatment for the River Rats, a mountain bike team for children grades 6 to 12.buff.ly/38GZQYq

Sundin Associates, the parent company of Sundin Sports Marketing, has been re-certified as a Woman Business Enterprise (WBE) by the Commonwealth of Massachusetts. buff.ly/3cabpty #womanowned #sportsmarketing #marketingagency

In just two weeks, we will be moving to a new office in downtown Sherborn. New paint, new floors, and a new address inspired us to roll out a new corporate identity. Visit our parent company, Sundin Marketing, to read more. buff.ly/3w1dr6h

This weekend Kristin and her daughter Sophie will be joining thousands of riders as they ride the Pan-Mass Challenge in support of the Dana-Farber Cancer Institute. We hope everyone has fun, stays safe, and enjoys the ride.

What started with a water bottle kicked off a brand expansion and refresh for Steve the Bike Guy. buff.ly/3A62KSu

Using examples from Adam Woolley, a talented photographer who recently captured many moments at Rock Hard Racing’s Freetown 50, we look at how to share pictures from events, and when you should pay for the picture. buff.ly/2ZFMgmD

The Pan-Mass Challenge Podcast, produced in partnership with Sundin Sports Marketing, and co-hosted by Agency president Kristin Sundin Brandt with Bill Alfano from the PMC, has received a GOLD w3 Award for Public Service & Activism for Podcasts. buff.ly/2Z5dNOz

But wait, there's more news . . . The Sundin Sports Marketing Podcast has been awarded two Gold W3 Awards for Sports for Podcasts and Marketing for Podcasts. buff.ly/2Zg1OxA

As riders and hikers, we were thrilled to learn our design for @nemba_mtb resulted in over 550 t-shirts sold and over $5,000 raised for trail grants. buff.ly/3l7dTNt

The challenge of cost and storage had largely prevented Steve The Bike Guy, a single-door bicycle shop, from offering t-shirts and other clothing. buff.ly/3DFm6zz

Check out the new logo, collateral, website, and other supporting materials developed for Nutrify Performance Nutrition for Women, science-backed nutrition coaching for female athletes seeking to improve performance, recovery, and overall wellness. buff.ly/3IeW8W4

With most Americans “more annoyed with clutter than dirt,” it was encouraging to see giveaways at the CABDA event focused on items that were useful and/or re-usable. buff.ly/3mdE8Sy