Congrats to House of Victory on their Legends of Troy fundraising event on Monday night. Many great Trojans came together to raise money for USC’s NIL efforts. Awesome job by Spencer Harris and his team. For more information on how to get involved, go to HouseOfVictory.com

Congratulations to Wil Smith for receiving the Legend of Troy Award. Well-deserved recognition for his massive impact on the lives of students at USC. #FightOn

USC's Lincoln Riley on NIL challenges in the B1G: “Our collective is probably the most improved collective in the country & continues to improve. Not too concerned about what everybody else has done.” Ohio State & Oregon have $15+ million budgets. More: on3.com/nil/news/linco…

We’re building something special Trojan Family ✌️ Don’t miss your chance to make an impact 📈 Contribute to football recruiting and other sport-specific funds today: givebutter.com/fighton

USC AD Jen Cohen writes in her “State of Troy” update that House of Victory more than doubled its total funds in 2023-24 from the previous year, which puts USC “in the upper tier of NIL collective support nationally.”

Lincoln Riley was asked by ⁦Luca Evans⁩ if he’s happy with USC’s NIL operation as the season begins. “I’m not happy,” Riley said. “I’m thrilled.”

Lincoln Riley when asked if he was happy with where House of Victory’s NIL fundraising is at: “No, I’m not happy with it — I’m thrilled with it.” Full video and transcript from Riley’s comments after #USC’s first practice ⬇️ usc.rivals.com/news/everythin…

In #USC NIL news, House of Victory is adding Jeff McKay and his father, J.K. McKay, to its board. Jeff McKay was a co-founder of Conquest Collective, which will cease to exist. More on that and USC’s push for NIL alignment. nytimes.com/athletic/56774…

Excited to work with HOV. The extended Trojan family is like no other. USC takes care of its own, especially when it comes to student-athletes.   USC NIL is in a great place and will only continue to improve. ✌️

#WALKOFF GRAND SLAM TO JOIN THE 40-40 CLUB THERE IS ONLY ONE SHOHEI OHTANI.

cleared for takeoff and ready for battle. it's the Arrival of the Trojan. ✈️🗡️✌️🔥

We’re building something special ✌️ You can be a part of it right here: houseofvictory.com/fighton

That Trojan defense was on full display this weekend. New episode of 'Only USC — A Season Through the Eyez of the Trojans’ streaming soon 🍿✌️ presented by House of Victory

Behind the scenes content, sponsored by collective, produced by creatives, promoted by players, made for fans. HoV + USC = 𝗧𝗛𝗘 𝗣𝙇𝘼𝗖𝗘 𝗧𝗢 𝗕𝗘. ✌️ House of Victory

In it to win it, together. USC is 𝗧𝗛𝗘 𝗣𝙇𝘼𝗖𝗘 𝗧𝗢 𝗕𝗘. USC Trojans x House of Victory

New profile pic just dropped! USC is 𝗧𝗛𝗘 𝗣𝙇𝘼𝗖𝗘 𝗧𝗢 𝗕𝗘. Now, it’s TIME TO WIN! Support our efforts by supporting House of Victory ⤵️ ⌛️✌️

USC is 𝗧𝗛𝗘 𝗣𝙇𝘼𝗖𝗘 𝗧𝗢 𝗕𝗘.   Now, it’s TIME TO WIN!   Support our efforts by supporting House of Victory ⬇️⬇️⬇️ givebutter.com/theplacetobe   ⌛️✌️

Some quick promo edits showcasing why USC is The pLAce to be campaign with House of Victory 📽️✌️

No doubt USC is 𝗧𝗛𝗘 𝗣𝙇𝘼𝗖𝗘 𝗧𝗢 𝗕𝗘. 🏟️ SoCal natives, lifetime Trojan fans and first-time donors Kyle Mann and his crew are committed to keeping local kids home✌️ Give now and be part of the movement: givebutter.com/theplacetobe