Marketers: Here's a table that focuses on key elements of a successful email marketing campaign. If you found this helpful, please leave a comment and let me know!

. The simple fact that multiple people are posting guides and gotchas about a tool from a major company should tell you just how shockingly shit it is. Are you not ashamed Google Analytics

The show’s gotta go on

Also, Google's helpful content update removed the "written by people" part from its documentation - hello AI

Doing some interesting ChatGPT advanced data analysis of sites submitted to me after being impacted by the helpful content update. My thought: Our standard process of how SEOs do keyword research has likely caused us to create copious amounts of content that is essentially

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Web3 has failed Coming from someone who was previously so bullish Here are the 3 reasons why...👇

Thought-leadership is about sharing high-quality content focusing on ideas and conversations with other people and stakeholders that stems from industry experts 💭 #b2bmarketing #socialmediastrategy

GA4 woes

Prediction: Authentic human content will only grow more valuable as it grows scarcer AI gobbledygook is not only filling the web but also books, academic papers, and scientific journals Nobody wants to train new AI models on this. The hunt for real human experiences intensifies

Today we released the June 2024 spam update. It may take up to 1 week to complete, and we'll post on the Google Search Status Dashboard when the rollout is done: status.search.google.com/incidents/QdUe…

🎙️Lex Fridman w/ CEO of Perplexity Aravind Srinivasan

To have the power that only strategy can bring, you must be able to elevate yourself above the battlefield, to focus on your long-term objectives, to craft an entire campaign, to get out of the reactive mode that so many battles in life lock you into.

coffee-time-reading

SEO Tip: Ahrefs new "Content Changes" feature will show you the EXACT changes a competitor used to improve organic traffic. Here's how you use it: This is one of the biggest feature adds to any SEO tool that I can remember. Ahrefs new "Content Changes" will automatically

#NewProfilePic 🩷 photographer: Magdalena M

This is what real marketing strategy looks like behind the scenes: – reverse-engineering goals into measurable micro-moves (you don’t just want “more leads”—you want the right leads from the right channels) – choosing platforms based on audience intent, not vanity metrics 👇

5. create a PowerPoint with a lot of graphs and videos

Microsoft dropped GitHub Spark, a new tool that allows Copilot Pro+ users to build full-stack apps with natural language. —Powered by Claude Sonnet 4 —No setup, one-click deployment —Intelligent features embedding —Visual editing, agents