Sermelo (@sermelo) 's Twitter Profile
Sermelo

@sermelo

Advance the conversation | Communications, crisis management and training consultancy

ID: 104893199

linkhttp://www.sermelo.com calendar_today14-01-2010 18:39:43

6,6K Tweet

515 Followers

739 Following

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This is a really difficult one - clearly the abuse that many public figures receive is absolutely vile, but would banning anonymous accounts actually stop this? And how do you balance the move with privacy concerns? It'd be great to hear your thoughts! #socialmedia #privacy

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#AI recruitment - imagine being passing or a failing job application based on the judgement of a computer? As this piece highlights, it's critical that any #bias is accounted for, or risk failing users and applicants through discrimination bbc.co.uk/news/business-…

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With all the fierce competition, it can be challenging to cut through the noise to secure the national coverage brands rightfully desire. Our consultant stacia Burgess shares insight into navigating this competition in his latest blog. #PR #media #pitching sermelo.com/news-and-insig…

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This Australian tech law could be very impactful, particularly if a worldwide precedent is set. It would have significant impact not only on the #media but on #PR as well, particularly if #bigtech no longer directs traffic to outlets and news sites bbc.co.uk/news/world-aus…

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A great read from our Associate Partner James Hardy discussing #BrandRishi and how the Chancellor's personal style might need to adapt in the coming months to changing circumstances. sermelo.com/news-and-insig… #politicalcommunication #communications #budget2021 #rishisunak

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Our Associate Partner Gillian Edwards is speaking at a BritishAmerican Business panel discussion, where she will be detailing how communications can support with the smooth return of business travel. The event is taking place tomorrow at 3pm. Register to attend here: babcphl.com/2021/03/return…

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Interesting reading this study, and highlights changes in behaviour that seem to have followed the pandemic. This is a trend that our Consultant stacia Burgess highlighted mid-way through last year, in this piece - sermelo.com/news-and-insig… #PR #mediarelations #comms

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With the #europeansuperleague effectively finished, what was the cause of its downfall? Poor #comms and stakeholder engagement, or just a fundamentally flawed concept? As football fans we can't pretend to like the concept, but for us there's no doubt the comms were also a factor

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Another interesting piece of research - highlights again the changing dynamics of #COVID19 on our industry and the need for targeted pitching when approaching the media

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Proud to once again be launching FM's annual Resilience Index. Denmark tops the rankings for 2021, a year in which business resilience is top of the board agenda fmglobal.com/research-and-r…?

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Not something we expected today re the #BrewDog story. It'll be interesting to see how the company responds, given it seems to have generally achieved quite positive media attention in the past bbc.co.uk/news/business-…

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What lessons can business leaders and those advising them on communications take from the Cummings Select Committee evidence to ensure their communications are free from conflict and contradiction? Ele Emmerson shares her thoughts sermelo.com/news-and-insig…

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An interesting feature showing that those working from home have experienced a rise in stress during the #pandemic It will be interesting to see how companies begin to respond after 19th July, and whether #WFH becomes the norm theguardian.com/business/2021/…

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Helpful article from Dr Mark Parish of our client International SOS, on how businesses of all sizes can prepare for and manage international travel - as people start to takeoff more thebusinesstravelmag.com/ready-for-take…

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A really interesting podcast with @tomroche279 of FM covering #sprinklers and #fireprotection across a wide range of building types

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Great to be getting back to more in-person events - this time supporting our client International SOS with an interview at this year's @BTShowlondon, discussing the role of digital health passes in the return of business travel

Great to be getting back to more in-person events - this time supporting our client <a href="/IntlSOS/">International SOS</a> with an interview at this year's @BTShowlondon, discussing the role of digital health passes in the return of business travel
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After so long without events it was great to attend another one last week, as we supported clients at the #Airmic2021 conference in Brighton, UK!

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A fun and exciting PR initiative with the #Bounty Malteser swap in #Celebrations this Christmas. Unlikely to cause much extra work either - even in Bounties are eaten last they're still eaten!! metro.co.uk/2021/11/10/you…

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Podcast alert - check out @Packed2Action latest episode about their recent trip to our client Andermatt Swiss Alps and hitting the slopes for the first time since 2020. open.spotify.com/episode/3JHfK8…