This jokester unsubscribed within 3 emails. Bet it was funny when he was filling out the opt-in form... not so funny when he received emails that said, "Hey, ass wiper."

Who'd have thought I'd be telling myself, "With great power comes great responsibility" when deciding not to use a subject line I know will get me unprecedented email opens? But I'm in the middle of a launch, the subject line is alarmist, and I value my subscribers too much to

I'm known for challenging the status quo of the email marketing world but I was downright RADICAL on the Inclusion and Marketing podcast a few weeks ago. Sonia Thompson and I sat down and talked about: The "white-people-get-out-of-jail" apology email founders often send 🙄

Heads up: I'll be in Dubai next month for a couple of weeks to catch up with family and friends and take care of some biz stuff. Would love to meet SaaS and ecommerce folks who want to geek out over customer onboarding and retention (or emails in general!) DMs are open.

"30% more messages than average" isn't the flex LinkedIn thinks it is for some of us folks 😂

I haven't picked a spicy email fight in a while at Emails Done Right - today that changes. I'm challenging the industry's overreliance on email metrics and calling out a specific industry practice that immediately makes me stop taking you seriously. emailsdoneright.com

Ughhh. Just fell for a Twitter scam. I don't know if it's real but if you get a DM from me with a link, DO NOT click on it. Apparently clicking on it sends a mass DM to your followers. Honestly, no idea if it's true but I'm traveling and verifying this is hard while in the

Somebody somewhere took my name because I just got two back-to-back podcast invitations on LinkedIn. Whoever it was - thank you! Also, I'm always up for a podcast, webinar, or workshop. If you're looking for someone to talk about: ✅ User onboarding and retention emails in

I've been a fan of Cubby Beds since Caleb Polley and I discussed emails a few years ago. Not only is this brand solving a real problem for kids and parents and drastically improving their quality of life, but the fact that they're partnering with charities shows how much they

Today's edition of Emails Done Right is about stickergate #iykyk It also reminded me of the email debacle from the last election. Talking about both in today's email! :D emailsdoneright.com

Dropped the tea on Sticker Mule's sticky situation. bit.ly/stickergate

Foreign entrepreneurs with US businesses - what banks do you use? Mercury has informed me they're closing my account because they no longer support accounts for businesses with associated addresses located in certain countries (Pakistan being one of them.) Thankfully, project

I could write a book on all the hurdles I've crossed and roadblocks I've had to navigate to run a business from Pakistan. The latest update from Mercury is a reminder of why having a plan B is so important for entrepreneurs like me. (They've suddenly put a bunch of countries

It's true. The talks at CaboPress are really held in a pool. That's me two years ago talking about emails to a pool full of incredible business owners. I'm going back this year to talk about emails again. CaboPress has broadened my business horizons, helped me meet some

My biggest hurdle to starting a new newsletter? Coming up with a name.

Stopped paying for Twitter, the blue tick disappeared and all of a sudden so did the cold DMs 😂