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Ronny Kohavi

@ronnyk

Former exec at Microsoft, Airbnb, Amazon.
Teaching interactive Zoom class on A/B Testing at https://t.co/6jHfCKuOXC
Co-author of https://t.co/xqmAdDs9oH

calendar_today06-09-2007 02:37:55

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Ronny Kohavi
@ronnyk

3 weeks ago

Do elements with rounded shapes enhance click-through rates?
Maybe; the two controlled experiments that supposedly justify this claim are not trustworthy. A fun exercise is to see if you can identify why the two A/B tests in the paper are flawed, just from the relevant paragraphs

Do elements with rounded shapes enhance click-through rates? Maybe; the two controlled experiments that supposedly justify this claim are not trustworthy. A fun exercise is to see if you can identify why the two A/B tests in the paper are flawed, just from the relevant paragraphs
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