Robby Cannon (@robby_cannonjr) 's Twitter Profile
Robby Cannon

@robby_cannonjr

Helping sales teams sell more.

ID: 1659234141030711300

linkhttp://www.salesatscale.io calendar_today18-05-2023 16:27:18

349 Tweet

198 Followers

159 Following

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

Was reviewing sales calls and realized that people struggle with bridging the gap between discovery&pitching. You need a logical reason to pitch. Because you are dealing with XYZ, mind if I show you a quick roadmap on how we'll help you solve [MAIN PROBLEM]. Simple as that.

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

Let me let you in on a secret that is going on in the "high-ticket" space. Trust is at an all-time low and prospects are less likely to move. From brands doing $25M/year down to your $100k/mo business owner. You need to reduce their risk as much as possible & adjust.

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

The best pitches are structured: Outcome or claim -> feature that supports it -> risk mitigation. Quit overcomplicating your pitch and going on for 10-15 minutes. You are losing your prospect's interest.

‏َ (@shalbizx) 's Twitter Profile Photo

“…generated the most sales opportunities on Instantly.ai in 2024.” Come through, you won’t want to miss it. linkedin.com/events/7255732…

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

AI Sales Call Reviews!!! Jedi mind tricks to PIF 80% of deals!!! Fancy Schmancy blue texts!!! Just do the simple things, manage your calendar, be proactive with your team management and you’ll be ahead of 99% of businesses. Tech won’t fix a bad sales team

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

244 booked calls 40% contact rate 262 hours of SDR time. Client decreased their CPBC by ~40 and dropped spend Currently getting 12-18 setter calls a day. Dial daddy has returned

244 booked calls
40% contact rate
262 hours of SDR time.

Client decreased their CPBC by ~40 and dropped spend

Currently getting 12-18 setter calls a day.

Dial daddy has returned
Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

There’s no such thing as an all star sales team. You ever watch NBA all star weekend and realize how boring it is? Personality clashes, egos, etc. Optimize your sales team to be a championship team. 1. All star 2. Your core team 3. Your 6th man / sweeper 4. Bench

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

Using EOS / corporate structures in your business is typically a net negative. Unless you TRULY need it. Had a few clients I recommended fraction to and it led to more overthinking than action.

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

I've seen people ruin $1m/mo offers within a year. Talking about the highest of the highs to sub $100k a month. Almost exclusively, it's caused by dropping the stuff that was working and replacing it with a more "efficient" alternative.

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

Chimed in on w/ marketing team for one of our clients KPI = 3x ROAS Goal + optimization is for 25x ROAS. Who doesn’t want higher ROAS. But, I want whatever they are smoking

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

BNPL has made closers lazy AF. Split it made them even lazier. Interesting to see what happens when these companies tighten restrictions.

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

Jestermaxxing ironically is what 90% of “high ticket sales reps” do * I had to look up what Jestermaxxing is 15 minutes ago*

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

New offer we're onboarded is doing $50k-$60k cash a day in the trading space with a broad mass market angle. Running right now @ 2k-5k a day in spend Worth recording a breakdown of how we're doing it?

Robby Cannon (@robby_cannonjr) 's Twitter Profile Photo

So funny seeing the Frank Kern drama on FB/IG but nobody mentions it here. Platform-specific audiences never cease to amaze me