It is the best time ever to be building a bootstrapped startup competing with legacy vendors. We will be making a pricing update this week that will destroy Rivo shareholder value in the short term :-)

2 years ago, me and some friends started a podcast. It was a direct rip off of All in. Except we ONLY talked about ecom. No politics, no world events, just boring ecom operations talk. NICHE IN Now that podcast is a real company- 4 full time employees and over REDACTED

some good ecom SaaS banter here w / Rishabh Jain Jack Kavanagh Zachary Murray Jeremiah Prummer

gm my todo list: Q1: $3M ARR ✅ Q2: $4M ARR ✅ Q3: $5M ARR ✅ Q4: $6M ARR ⏳

lol - major progress at Rivo today. We have earned a compare page powered by ad spend from a large legacy competitor. All love of course, pretty neat that our tiny bootstrapped startup is causing this much disruption to a company that’s raised over $500M : -) What a time to be

this is why the future of saas is so scary you have a solo founder, bootstrapping his way AND WINNING vs VC backed companies...

we are tanking the wallet pass ecom saas industry our entire wallet pass product is now $0 forever

the only thing better than a $15 Shopify app is taking one that costs $299 - $999+ and making it $0 forever. we are tanking the wallet pass saas industry today.

my experience in what it takes to overcome the biggest SaaS milestone blockers. $0 - $1M ARR: First million is completely a mindset issue. Once you break that, everything else becomes possible. $1 - $5M ARR: Determination to hit your numbers, lazer focused on product and

we’re about to hit 80% of the code being shipped at Rivo coming from agentic coding tools. The major unlock that took us from 50-80% has been the cc-sessions framework by Toast X for Claude Code. I think we’ll see a major shift towards agentic coding frameworks just like

have seen a solid 20%+ in reliability of workflows since implementing Claude Skills. Adding this Skill Creator template is a good place to get started.

strap in

Opus 4.5 has taken us to the next level. I can now offload 8-10 Linear tickets at a time with no humans in the loop until after the PR is reviewed in Github. - linear cli - github cli - claude code - cc-sessions - git-worktrees - playwright-mcp The step up in quality is

Rivo BFCM 2025: Top level numbers: - 6,115,254 orders processed - $748,156,878 in sales processed But the most important metric for any SaaS vendor: > 99.99% requests in the green at thousands of requests per second.

been a good year 🙏

6 predictions for ecom SaaS in 2026 I've been here for more than 10 years, and have seen more change in the last 12 months than the entire time before it. Here's what I think might be coming up next.. 1). Vendors continue building horizontally. This is already in full swing,

Rivo ended the year just under $6M ARR (over 100% YoY growth). Here are my top 4 learnings as we scale our bootstrapped startup. I'm afraid to report that most of the generic/boring business advice is usually the answer, if you can do it well and more importantly, consistently.

building software in 2026

SaaS companies with a technical CEO who has always shipped code - are massively undervalued right now.

I've 11xd my PRs merged to production in the last year as CEO & Head of Engineering. AI now writes 95% of all code at Rivo. Surprising takeaway is that reported bugs are down over 70% with the now automated testing and QA agents that run over these PRS.