Martin Kovac (@qvako) 's Twitter Profile
Martin Kovac

@qvako

Senior Director of Global Digital Business @ESET. Passions: delicious food, books, movies, football, tennis and theater.

ID: 14431593

calendar_today18-04-2008 10:02:09

3,3K Tweet

1,1K Followers

749 Following

Martin Kovac (@qvako) 's Twitter Profile Photo

Apple TV+ leans into quality, Prime Video tries to reset, and Disney+ stays the course. #AppleTVPlus #AmazonPrime #Disney emarketer.com/content/apple-…

Martin Kovac (@qvako) 's Twitter Profile Photo

Global media prices have risen across channels since the pandemic, according to the latest Global Ad Trends report on the rising cost of incremental reach. warc.com/content/paywal…

Martin Kovac (@qvako) 's Twitter Profile Photo

Apple will soon bring ads to its Maps, Books, and Podcasts apps #digitaladvertising insiderintelligence.com/content/apple-…

Martin Kovac (@qvako) 's Twitter Profile Photo

What TikTok knows about you – and what you should know about TikTok #security #tiktok #WeLiveSecurity welivesecurity.com/2023/03/24/wha…

Martin Kovac (@qvako) 's Twitter Profile Photo

New retail research: Ditch the discounts. There are other ways to drive online sales #research #Retail thinkwithgoogle.com/intl/en-gb/con…

Martin Kovac (@qvako) 's Twitter Profile Photo

Instagram is set to recover faster than other social media rivals following Apple’s ATT and a wider weakening of the digital ad market to reach $71bn by 2024, as consumers and brands look to the image-sharing site’s social commerce future. #Instagram warc.com/content/feed/I…

Martin Kovac (@qvako) 's Twitter Profile Photo

The European Union’s parliament on Wednesday approved the world’s first major set of regulatory ground rules to govern the mediatized artificial intelligence at the forefront of tech investment. #ai cnbc.com/2024/03/13/eur…

Martin Kovac (@qvako) 's Twitter Profile Photo

NPS, the good parts. The Net Promoter Score (NPS) is a statistically questionable way to turn a set of 10-point ratings into a single number you can compare with other NPSes. That's not the good part. apenwarr.ca/log/20231204

Martin Kovac (@qvako) 's Twitter Profile Photo

Generative AI systems reached around seven billion monthly web visits in September 2025, a 76% increase compared to the previous year, according to Similarweb. the-decoder.com/chatbots-are-n…