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We helped Agenda refocus their brand, created their new #identity and defined their #brand proposition. They specialise in managing medical associations, balancing the challenges of large international congress and events as well as daily operations principle.ie/work/agenda/

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A flashback to our keynote video for ZAGG’s APAC partner event in Bali April 2019 #videoproduction #experientialmarketing #brandvideo #digitalmarketing #promovideo

Merry Christmas and warm wishes for 2020 from all of us at Principle. This year we are delighted to support the work of the wonderful people at Focus Ireland The studio will close this Monday, December 23rd at 1pm. See you all again on the 2nd. Have a ton of fun :)

Last year @gyproc_ireland asked us to help them harness the narrative of their complete brand experience. See the full rollout on our website principle.ie/work/gyproc-ma… #brandexperience #brandstrategy #brandnarrative

Good luck to Kearys launching their new brand identity tonight, with a dedicated EV brand for Kearys Electric, at the Cork Chamber annual dinner. We are proud to support them as they lead the charge on more sustainable driving in Ireland. #CorkTogether #KearysElectric

All charged up and ready for the evening ahead. Kearys go electric, and very eclectic, with a smashing sponsor display at Cork Chamber Annual Dinner at Cork City hall. #CorkTogether

As creatives, we consider ourselves fortunate at this time to be able to achieve everything we need to within a small workspace with just our minds, our macs and connectivity. linkedin.com/feed/update/ur… #covid19 #workfromhome #covid19ireland #coronavirusireland #businessasusual

It was a joy to work on Mini Home by Woodie's a delightful homeware collection created especially for little ones. Interior photography by Doreen Kilfeather with creative direction/styling by Orla Neligan principle.ie/work/mini-home… #illustration #Homewares #homewaredesign #brandnew

Creating this summer's Home Event campaign for Woodie's we encapsulated the enhanced sense of appreciation that we have for where we live. We called it 'Home is Everything…', to inspire and enable homemakers to make the most of where they live, work & play.

It’s the last week of Heroes! We have raised €218,753 & we have travelled 336,173 km, nearly reaching our target of the moon 🚀 Help us to make this our best year yet for our charity partners by donating here 💜 #WoodiesHeroes idonate.ie/woodies2020

@woodies_ireland Halloween POS looking scarily good in-store this week #MakeItSpooky #halloween #branding #irishbrand #irishbranding #design #graphicdesign #loveirishdesign #irishdesign #illustration #brandnew #brandidentity #brandagency #haloween2020

Great work by Rothco on the new Woodie's #ChristmasAd #WereAllHomemakers

Earlier this year we completed the rebrand of Corcoran, helping them reposition with an enhanced value-chain proposition. It was great to work with the leadership team as they realigned under the simplified name 'Corcoran'. principle.ie/work/corcorang…

Our Christmas Shops are now OPEN and with up to 50% off Christmas in store today! 🎅 Check out our extended opening hours🎄 woodies.ie/storelocator

Excited to share a quick look at the #rebrand of the ILCU International Development Foundation. Launched this week, we’ve had the pleasure of working closely over the past year with a great team in the Foundation. #brand

We're Hiring. If you're a Middleweight designer with 5 Years + Agency experience, take a gander at the job spec here linkedin.com/posts/principl…

We’re very excited to be working with @UNICEFIreland on #GiveCovidTheJab The campaign aims to highlight the inequality in global vaccine distribution and to help them deliver 3 Billion Covid vaccines globally. Why? Because it’s not over for anyone ’til it’s over for everyone.