Physics is the law. Everything else is a recommendation. Elon doesn't care about your meeting notes or your design philosophy or how you've always done it. If your beliefs conflict with the rocket getting to orbit, the rocket doesn't care. It won't orbit. "Physics is a harsh

AI isn’t a toggle switch! It needs to be embedded into domains of work with skills and connectors for use, which are iterated as the company improves how it uses AI.

Can confirm this first hand. We rebuilt almost the entire ad stack for X in 5 weeks with a team of 10 engineers. It’s been the hardest and most rewarding challenge of my career. We might publish a blog to tell the story of project Avicide.

Good read.

A message for all the Product Managers out there…

The AI enabled firm will sell more consulting hours. Thoughts?

If you can’t get 150 people on a waitlist pretty easily, your idea isn’t ready. 150 is the minimum viable signal. A few DMs, one post, a couple of communities… ask your network. If you can’t get 150 people to fill in a simple form, you won’t get 150 people to buy. Use a

Good read.

Abundance is our ability to compound labour, making it extraordinarily cheap to produce what we need. But how will humanity cope emotionally? This will be an interesting change management case study.

Elon, from the bottom of my broken heart, thank you. ❤️ You’ve kept my beautiful daughter Liv’s memory alive in the most extraordinary way, by making Asteroid, the official mascot for SpaceX. Liv poured her whole soul into designing that little dog in a spacesuit, dreaming of

NEWS: Australia’s birth rate hits another record low 🚨 Fertility falls to ~1.48 in 2025 — **2nd straight record low since 1924** • Projected to drop further to ~1.42 • Far below the 2.1 replacement level Australia is now nowhere near replacement level. This is exactly the

Your team might be using AI to find answers. But project management doesn't run on answers. It runs on conversations. Here is a problem growing quietly inside every AI-enabled delivery team: People are outsourcing judgement to a tool that has no idea what's actually at stake on

We would never put an untrained nurse in an emergency room. Yet we do the equivalent to project managers every single day. Emergency room nurses learn through layered simulation. Suturing canvas. Then a mannequin. Then a prosthetic arm. Gradually increasing pressure, noise,