Jenna Phillips (@phillipsjct) 's Twitter Profile
Jenna Phillips

@phillipsjct

Consumers care about health & wellbeing, the healthcare system cares about consumers. Putting that together @PA_Consulting. Alum @HarvardChanSPH & @VillanovaU.

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linkhttps://www.linkedin.com/in/phillipsjct/ calendar_today20-05-2010 19:53:49

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Jenna Phillips (@phillipsjct) 's Twitter Profile Photo
Jenna Phillips
@phillipsjct

3 years ago

We predict that the brands that use simple digital tools that solve a clear consumer problem (packaging disposal, usage instructions, expiration dates) will have better consumer loyalty and higher LTV, esp. in the crowded over-the-counter drug category