Pax Museum Advisors (@paxadvisors) 's Twitter Profile
Pax Museum Advisors

@paxadvisors

We use data strategy to provide insights to museums.

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linkhttp://www.travelsee.org calendar_today10-07-2015 00:22:53

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Museum Detox (@museum_detox) 's Twitter Profile Photo

Silence is an act of violence. If organisations cannot publicly declare that #BlackLivesMatter, they are complicit. Each have a responsibility to the Black community who visit, who are employed and whose culture is on display in these buildings. Now is the time to be anti-racist.

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Here are some museums that are using the pandemic as an opportunity to form tight-knit, virtual communities with visitors, members and donors. #musedata #COVID19 medium.com/museum-tech-tr…

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Times are challenging, however museums can use the closed period to handle delayed projects and plan for your re-opening #musedata #museum

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

The key is to use the extended period to deep-dive and develop a long-term strategy for the post-COVID-19 world. What will your museum look like when it reopens? The Museums Worcestershire did it! thescarlet.org/17189/category…

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Great conference on the power of museum data insights and the future of museums in the post-COVID19 world #ReframingMuseums #musedata

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Checkout the Museum Buzz podcast episode by Emily Kotecki on Rethinking the Visitor Experience. It features our research on museum data #musedata museumbuzz.libsyn.com/rethinking-the…

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Reserve Your Museum Data Analytics Workshop link.medium.com/kCmWJYolMcb #musedata #virtualmuseum #MuseumMonday #museums #MuseumMonday

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Digital projects are mostly siloed and outcomes poorly tracked: Approximately half (51%) of museums report that individuals or single departments conduct planning focused on a single project. #knightfoundation #musedata #musetech

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

While 54% of museums report capturing basic feedback or demographics, only 18% are using audience data to shape efforts and offerings. So are museum professionals not making data-driven decisions? #knightfoundation #musedata #musetech

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Only 7% of museum professionals report projects being driven by a cross-functional group. Why is this the case in a field driven by collaboration? #knightfoundation #musedata #musetech

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Also 41% of museums professionals state their museums do not have any defined goals, KPIs or outcome measures for digital projects, and another 37% do so only on an ad hoc basis. #knightfoundation #musedata #musetech

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

31% of museums professionals admitted their museums did not have a digital strategy while another 29% said theirs was in development #knightfoundation #musetech #musedata

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

We're in the middle of a global pandemic where museums and cultural institutions are being pushed into the virtual space and around 50% of museums surveyed have no dedicated digital staff or the dept was represented by a single individual #knightfoundation #musedata #musetech

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

Our team noticed several years ago that museums were not ready for the lack of data / digital readiness that the pandemic has brought to our front doors. What are we going to do to save museums? #musetech #musedata #museumhour #knightfdn

Pax Museum Advisors (@paxadvisors) 's Twitter Profile Photo

As the world reopens, organizations are developing innovative ways to engage audiences and stakeholders. #digitalmarketing #datastrategy #Influencer medium.com/museum-tech-tr…