olishaw (@olishaw) 's Twitter Profile
olishaw

@olishaw

Growing Design Studios and Networks, Service Design leader, and Creative Consultant to the Fortune 500

ID: 755249

linkhttp://www.olishaw.com calendar_today06-02-2007 13:24:45

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olishaw (@olishaw) 's Twitter Profile Photo

How you experience a feature, product, service, and brand spans many touchpoints. All too frequently we neglect the importance of all the senses, like the sound of a silent car... #brandexperience #sounddesign #touchpoints #experiencedesign lnkd.in/eUiYc8x

olishaw (@olishaw) 's Twitter Profile Photo

Some great #systemsthinking in this look at what "THE #future BOOK was meant to be", bold visions of interactive, moving, personalised books. In summary "Our Future Book is composed of email, tweets, YouTube videos, mailing list…lnkd.in/eBK5P47 lnkd.in/eUCcXV9

olishaw (@olishaw) 's Twitter Profile Photo

Building on the #brandexperience sense; sound. @karlsadler has been up to some interesting things, developing behavioural principles to inform sonic #branding lnkd.in/eFs-qf9

olishaw (@olishaw) 's Twitter Profile Photo

2019 will see a strong rise in #brandexperience - #sound is so important to so many of the #touchpoints, and #moments we engage with a product, service, or communication. 'Bring back the Brand Mnemonic' lnkd.in/eQ64dTb

olishaw (@olishaw) 's Twitter Profile Photo

Building on #servicedesign #touchpoints, make more of these 'moments' as part of a considered #brandexperience, create a deeper more meaningful relationship with the customer. #momentsoftruth #signaturemoments lnkd.in/ejZq6qV

olishaw (@olishaw) 's Twitter Profile Photo

RE-HUMANIZING Brand experience and work culture. While the future of business centres around automation, artificial intelligence, chatbots, and alike. The future of brands is shifting towards #purposedriven #peoplefirst #empath…lnkd.in/eUXRyJr lnkd.in/eSnfeEH

olishaw (@olishaw) 's Twitter Profile Photo

Death to features! Focus on the touchpoints! Digging deeper into designing for moments, and how a brand can better leverage the moments of a relationship with a customer. Customer Touchpoints - The Point of Interaction Between Bra…lnkd.in/dCnEHhw lnkd.in/dWCZUuS

olishaw (@olishaw) 's Twitter Profile Photo

What does a customer journey mean in 2019 and beyond? The customer funnel is no longer linear. Maybe it's circular, maybe an interconnected system of touchpoints - we need to start understanding and designing the customer relatio…lnkd.in/enu-Yz6 lnkd.in/eKjBisE

olishaw (@olishaw) 's Twitter Profile Photo

What makes for good brand loyalty? It starts by thinking about the brand relationship and the experiences that the audience values. It's more than just financial discounts. It's looking at “experience currency”, what are the mean…lnkd.in/eSdRNp4 lnkd.in/e7394tb

olishaw (@olishaw) 's Twitter Profile Photo

When does a Brand Identity end and a Design System begin? Or why do so many brand identities fail when they reach a product team? Both would consider themselves to be a single source of truth for the brand or design. Both contain tangible assets and in…lnkd.in/gCH7sG8

Northern UX (@nuxuk) 's Twitter Profile Photo

It's the last few days before this year's #NUXCamp Leeds Digital in #Leeds! 🎉 We're knee deep in admin, stationery orders and printing, but we'll happily handwrite a name badge for you 🖊️📛👍 if you still need to grab a ticket: 2019.nuxcamp.uk #UX #workshops

It's the last few days before this year's #NUXCamp <a href="/LeedsDigiFest/">Leeds Digital</a> in #Leeds! 🎉

We're knee deep in admin, stationery orders and printing, but we'll happily handwrite a name badge for you 🖊️📛👍 if you still need to grab a ticket: 2019.nuxcamp.uk 

#UX #workshops
Sophie Dennis (@sophiedennis) 's Twitter Profile Photo

Last call for my workshop on digital strategy at #nuxcamp this Friday in Leeds. You get a half day of me + half day of either Jesmond Allen on task models, designing for your users’ natural task flow, or olishaw on designing for impact. All for just £129 2019.nuxcamp.uk

olishaw (@olishaw) 's Twitter Profile Photo

Rebranding a global organisation from the inside (in 6 months). One of my fav initiatives to have sponsored from my time at Idean, and working with such a great cross-studio team to represent the brand, to create the new brand :)…lnkd.in/eaXzA6z lnkd.in/eKG5uSG