"The secret of getting ahead is getting started" - Mark Twain might as well have been talking about launching your first marketing campaign.

"A penny saved is a penny earned" - or in our case, a click earned. Optimize those PPC campaigns!

There has never been a more conflicting time to be a social media manager. While I hear from many of them who are happy about the increased productivity ChatGPT brings to their jobs, I also hear the fear in their voices on whether or not they will be needed at all in the future.

"The only way to do great work is to love what you do" - Steve Jobs' advice works for crafting passionate marketing content too.

Writing ad copy? Think of it like a mini elevator pitch. You've only got a few seconds to make an impact.

7 in-demand skills you can learn on your own right now if you want to supercharge your marketing career: SMS Compliance Google Analytics 4 Email Deliverability Site Speed Optimization AI-Assisted Content Creation Marketing Attribution w/ GTM CRO Auditing w/ Microsoft Clarity

Posting a screenshot from Threads on Twitter is going to be the new version of posting a screenshot from Twitter on Instagram. Let that sink in.

All the crypto bros turned ChatGPT bros who are now updating their bios to “Threads influencer”

"To be or not to be" isn't just a Hamlet quandary. It's the question your brand needs to answer in the marketplace.

Come say hi on Threads 👋 threads.net/@nicholasthema…

A/B testing tools are the bifocals of the marketing world, helping you see two versions of reality and choose the clearer one.

Google Analytics is the GPS of your marketing journey. It shows you the routes taken, the roadblocks, and the best ways forward.

SEO tools are the magnifying glasses of your marketing strategy. They help you spot the tiny, often overlooked details that make a huge difference.

Marketing automation software is like a good chef's robot. It preps, cooks, and serves while you focus on crafting the recipe.

Personalization must go beyond just names in emails. Imagine marketing so tailored, it's like your brand and customer are old friends.

Is your call to action button playing hide and seek? Don't be shy, make it stand out! After all, it's not a chameleon.

A CRM is like a Swiss Army Knife for marketers. Compact, multifunctional, and always handy in a pinch.

Your CMS is like the foundation of a house. Get it right, and everything else stands firm. Get it wrong, and...well, you get the idea.

Discover Nicholas Scalice's recipe for a high-converting landing page! Learn how to nail CTAs, decode user behavior with heat maps, and more to make the most of your landing page. Full video: bit.ly/48PHrWM Book Nicholas: bit.ly/3LQEfAj