Gartner's Martha Mathers provides insight on #BuyerEnablement, what it means for #marketers and how #marketing leaders should adjust their #contentmarketing strategies to follow suit. - via @CMO_com #GartnerMKTG cmo.cm/2RXuv9H

According to Gartner brands risk losing 38% of customers due to poor #marketing personalization efforts. What is your #personalization strategy? #GartnerMKTG gtnr.it/2HnZKbw

SPARTY UP!

⁦@brentadamson⁩ #GartnerMKTG THANKS for an inspirational and truly HELPFUL opening keynote. Oh, and “happy first birthday” as a Symposium.

Fewer than 3% of Board members are marketers. CMOs must build plans with success measures not just for innovation - but for influence. Kimberly Whitler #GartnerMKTG

Gartner's @brentadamson explains to #marketing leaders why the brands best able to help customers either do something or feel something will win customer loyalty. #GartnerMKTG #CMO gtnr.it/2XNHYmS

Despite all the #personalization initiatives underway, only 12% of #consumers feel like current brand personalization efforts meet their expectations. Download our guide to close the gap. #GartnerMKTG #marketing #contentmarketing gtnr.it/2IQU8rL

Starfish celebrating Halloween 🎃 Kylie Whitley NottinghamES

Happy Holidays, Starfish! Kylie Whitley NottinghamES

Starfish morning meeting! Thank you for the maternity leave comeback Kylie Whitley !

Across the country, parents are putting their children to bed, reading stories, singing lullabies—and in the back of their minds, they’re worried about what might happen tomorrow after they drop their kids off at school, or take them to a grocery store or any other public space.

Makes my Monday! #biggby instagr.am/p/NbMrHfjszg/

Fun diaper cake gift from coworkers! instagr.am/p/OZzpmvjs5P/

This photo series of the South Carolina coastline is just gorgeous--PHOTOS: slate.me/Kn3XuQ

Got a new android but can't get the Starbucks app to log me in. Tried everything! #MotoX

Better Than Ezra!! The happiest. Martha Mathers Erica Cullum @ 9:30 Club instagram.com/p/nUNCCnDJ4p/

@DaveLindberg great meeting you!

“HuffPost Taste: Cheese maps, for those who want to travel the world according to cheese huff.to/17bdYY5” Martha Mathers