Let me 👀, how is your week going? Did you have a chance to enjoy some cold drinks 🥤🧃🍺🍻with friends?

We are excited to welcome Shanxi Donghui as our strategic investor and distinguished partner! ir.missfresh.cn/news-releases/…

According to MEDIIA Research, the #market size of #China's ready meals was 345.9 billion yuan in 2021, up 19.8% YOY. The #industry is expected to maintain a high growth rate, and the market size will reach 1072 billion in 2026.

At the same time, the #market #concentration of the ready meal industry in China is low, and the market presents a #diversified #development trend.

Data shows that #China's per capita #disposable #income is on the rise, reaching 35,128 yuan in 2021. The rising disposable income and the gradual upgrading of residents' #consumption provide a good base for the #ready meal #market.

As an early mover in the ready-meal #industry, we sell #products of different brands and created #home brands. Home brands' products include Spicy Crayfish, #Japanese Series and #Golden Soup Series etc.

Don't limit your choice! Search for different #categories of ready meals on our APP! 👇👇👇

We are glad to achieve comprehensive #strategic #cooperation with Hengdu (Hondo Beef), a leading domestic beef and lamb enterprise. We will carry out in-depth cooperation in the whole #INDUSTRY chain!

We will cooperate in areas such as the joint sales of OEM brand goods, the warehouse and #distribution services in key cities with speedy delivery, and the exclusive association model of the beef products to jointly promote the #innovation of the supply of beef and lamb products.

As a national key leading enterprise in #beef cattle industrialization, Hengdu has formed a whole #industry chain integrating forage planting, fodder #production, breeding, ecological #farming, beef deep processing, #technology R&D and #marketing.

Under the closed loop of the whole beef cattle #INDUSTRY chain, we can ensure #cost optimization and #quality control to the greatest extent and realize customized R&D according to #market demand.

At the beginning of 2022, the "Xibianmu" #steak, developed by us and customized by Hengdu, was welcomed as soon as it was launched. With its fresh and juicy taste, it was firmly ranked in the top 3 #sales of #beef and #Lamb products.

Relied on flexible #SupplyChain control capabilities and efficient fulfillment #processes, we bring #users the ultimate shopping experience. We have become an essential #partner for many #Leading companies to make up for their #SupplyChain shortcomings.

In addition to upstream suppliers such as Hengdu, we also cooperated with large Internet platforms such as JD.com and Douyin (China #TikTok) in terms of #contracts fulfillment and #distribution, helping the latter consolidate their instant #Retail sector.

To develop the #SupplyChain faster and more accurately, we have now set up nearly 200 "fresh #farms across the country, covering aquatic products, vegetables, fruits etc. We also have about 350 "fresh #factories" with #quality #suppliers of meat, eggs and FMCG products.

According to MEDIIA Research, 68.9% of people engaged in the survey believe China Consumer fresh e-commerce has a bright future. And the willingness to introduce is very high.

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