MediaMint (@media_mint) 's Twitter Profile
MediaMint

@media_mint

Powering growth with AI-driven revenue ops since 2010. MediaMint transforms media, sales, and marketing processes, creating lasting value for clients globally.

ID: 399962975

linkhttp://www.mediamint.com calendar_today28-10-2011 09:25:37

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893 Followers

217 Following

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In a recent @Techvoices interview with James Maguire at CES 2026, RajeevButani, explains how MediaMint has evolved into an AI-powered Agentic Growth Services partner with Mia, Services-as-a-Software solution for publishers, adtech companies & marketers bit.ly/4qqzVdv

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The hardest part of agentic AI isn’t the model. It’s the ops. In @infoworld, Isaac Sacolick explain why AI agents need a new playbook: track containment, cost/action, escalation rates not just uptime. 5 key #AgenticOps practices to start building now bit.ly/4qAg5wq

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Proud to share 🏆 MediaMint has been recognized as a Bronze winner in the 20th annual Stevie® Awards for Digital Enablement Provider of the Year. A testament to our team’s focus on Agentic AI, data‑driven workflows & measurable outcomes. 🙌 Read more 👉 bit.ly/4qWbQvq

Proud to share 🏆 MediaMint has been recognized as a Bronze winner in the 20th annual Stevie® Awards for Digital Enablement Provider of the Year. A testament to our team’s focus on Agentic AI, data‑driven workflows & measurable outcomes. 🙌

Read more 👉 bit.ly/4qWbQvq
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Publishers are redefining growth in a post‑search world📈 The latest Digiday Media Briefing dives into this shift, citing MediaMint data:ad requests down 12%+softening CPMs in Q4. Digiday: shorturl.at/9WYHB MediaMint Report: shorturl.at/ds5Nl #Digiday #MediaMint

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February saw the strongest ads.txt surge yet 📈 ~510K new lines vs ~404K removals → net +106K. Gains led by Sharethrough, with steady expansion from Index Exchange, PubMatic, OpenX & Rubicon. 👉Full report: shorturl.at/1w7Zd #MediaMint #AdTech #Programmatic

February saw the strongest ads.txt surge yet 📈

~510K new lines vs ~404K removals → net +106K. Gains led by Sharethrough, with steady expansion from Index Exchange, PubMatic, OpenX & Rubicon.

👉Full report: shorturl.at/1w7Zd

#MediaMint #AdTech #Programmatic
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MediaMint is at Beeler.Tech Basecamp🚀 VP Growth & Innovation Mindie Kalpan is on the ground, meeting partners, sharing insights & spotlighting the next era of Agentic growthOps. Future of publishing, monetization & programmatic starts here. #BeelerTech #MediaMint

MediaMint is at Beeler.Tech Basecamp🚀

VP Growth & Innovation Mindie Kalpan is on the ground, meeting partners, sharing insights & spotlighting the next era of Agentic growthOps.

Future of publishing, monetization & programmatic starts here.

#BeelerTech #MediaMint
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February CPMs fell 32.5% MoM but YoY pricing stayed strong📉 Signals matter: • Display & Video compression • Video YoY resilience • Secure signals boosting cookie‑supported auctions Not a collapse, a recalibration. Full report:shorturl.at/lREH9 #AdTech #MediaMint

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AI without operational rigor = risk ⚠️ As Jason Riback shared on @TechTalksNet with Neil C. Hughes, MediaMint embeds AI inside workflows - driving measurable change. “Automation should feel invisible.” 🎧 Listen: techtalksnetwork.com/podcast/busine… #AgenticAI #AIROI #MediaMint

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Headed to LiveRamp RampUp! 🌉 Kevin Gianatiempo, our SVP Business Development, will be on the ground - showing how we move beyond data identity talk into Agentic Growth. Catch him on the floor to see how we’re driving growth at scale. #RampUp #AgenticGrowth #MediaMint

Headed to LiveRamp RampUp! 🌉

Kevin Gianatiempo, our SVP Business Development, will be on the ground - showing how we move beyond data identity talk into Agentic Growth.

Catch him on the floor to see how we’re driving growth at scale.

#RampUp #AgenticGrowth #MediaMint
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AI isn’t just automating-it’s reshaping how leaders are built. StarCIO highlights the shift, and Pratyush Mulukutla notes: early‑career pros now learn by reviewing AI’s reasoning, trade-offs & outcomes. Tomorrow’s decision‑makers are trained today: shorturl.at/BEBNe

AI isn’t just automating-it’s reshaping how leaders are built.

StarCIO highlights the shift, and Pratyush Mulukutla notes: early‑career pros now learn by reviewing AI’s reasoning, trade-offs & outcomes.

Tomorrow’s decision‑makers are trained today: shorturl.at/BEBNe
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A warm welcome to Amanda St. L. Jobbins as MediaMint’s new Board Advisor! With leadership experience at Vodafone, Oracle & Cisco, she will guide enterprise GTM strategy as we scale Agentic Growth Services via Mia. 👉shorturl.at/pNh0L #MediaMint #AgenticAI #Leadership

A warm welcome to Amanda St. L. Jobbins as MediaMint’s new Board Advisor!

With leadership experience at Vodafone, Oracle & Cisco, she will guide enterprise GTM strategy as we scale Agentic Growth Services via Mia.

👉shorturl.at/pNh0L

#MediaMint #AgenticAI #Leadership
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~2K net gains signaling recalibration, not expansion Onetag led growth in low/mid-traffic pubs, AdsWizz surged in high-traffic audio, while Medianet & Sharethrough posted steady gains. Ads.txt is emerging as a key signal for supply control & SPO. shorturl.at/OQ6tX

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Thrilled to welcome Krishan Bhatia as Board Advisor! 🤝 With leadership at Amazon, NBCU & now Taboola, he brings deep expertise in scaling revenue & partnerships to guide our next growth phase with Agentic Growth Services powered by Mia. 👉shorturl.at/WvNrN

Thrilled to welcome Krishan Bhatia as Board Advisor! 🤝

With leadership at Amazon, NBCU & now Taboola, he brings deep expertise in scaling revenue & partnerships to guide our next growth phase with Agentic Growth Services powered by Mia.

👉shorturl.at/WvNrN
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US Programmatic Trends, Mar ’26📊 CPMs rebounded +3.6% MoM, Video down ‑2.1%. YoY CPMs are still strong. Fill rates softened slightly. Recovery is a selective-format mix, demand quality & traffic integrity matter more than scale: shorturl.at/jpzSm

US Programmatic Trends, Mar ’26📊

 CPMs rebounded +3.6% MoM, Video down ‑2.1%. YoY CPMs are still strong. Fill rates softened slightly.

Recovery is a selective-format mix, demand quality & traffic integrity matter more than scale: shorturl.at/jpzSm
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MediaMint is landing in Vegas for Shoptalk Spring (Mar 24–26)!✈️ Catch our SVP Kevin Gianatiempo at Mandalay Bay & let’s talk Mia + Services‑as‑a‑Software and turning complex ops into measurable outcomes. See you at Shoptalk! #Shoptalk2026 #RetailMedia #Mia #MediaMint

MediaMint is landing in Vegas for Shoptalk Spring (Mar 24–26)!✈️

Catch our SVP Kevin Gianatiempo at Mandalay Bay & let’s talk Mia + Services‑as‑a‑Software and turning complex ops into measurable outcomes.

See you at Shoptalk!

#Shoptalk2026 #RetailMedia #Mia #MediaMint
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Why do so many AI projects stall at Pilot? As our CDO Pratyush Mulukutla shared with DataCamp, it’s not the model but foundation: • Clear business objectives • Real workflows • Strong Data Engineering & MLOps • Solid data architecture 👉shorturl.at/DknBh

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Onboarding standards don’t just support ops - they unlock scale. Freestar’s 20‑point yield validation, powered by Mia by MediaMint, shifted from manual checks to parallel agentic execution & scaling validation across 600+ sites without losing rigor. 👉shorturl.at/VI5mw

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AI in every role. Humans still in control. On the AI Data Driven Podcast, our CEO RajeevButani shares how persona‑based agentic workflows drive 30-70% efficiency gains across 200+ companies. 🎧shorturl.at/FY2i0 Is this the future of work-augmentation over autonomy?

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Continuing the conversation at NAB Show🎬 Our leadership team is connecting with partners on how Agentic Intelligence is reshaping media & entertainment from streamlining ad‑ops to improving yield with Mia. Attending NAB? Let’s talk about productizing execution in media.

Continuing the conversation at NAB Show🎬

Our leadership team is connecting with partners on how Agentic Intelligence is reshaping media & entertainment from streamlining ad‑ops to improving yield with Mia.

Attending NAB? Let’s talk about productizing execution in media.
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Introducing AIRA: The AI Readiness Assessment. An assessment platform to help enterprises gauge AI readiness with data‑driven maturity, bottleneck detection & execution roadmaps. In the Agentic era, success = scaling pilots into revenue. Unlock:🔗aira.databeat.io