McKinsey CSI (@mckinsey_csi) 's Twitter Profile
McKinsey CSI

@mckinsey_csi

McKinsey's Consumer & Shopper Insights (CSI) initiative. We cover everything you'd want to know about consumer behavior and dynamic markets.

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linkhttp://csi.mckinsey.com calendar_today25-03-2010 03:08:12

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Only 9% Americans say they're on track to meet long term financial goals & only 17% comfortable w/ their debt levels bit.ly/1Jhwbi7

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Want to understand how consumers really make decisions? Come to Yale's Behavioral Economics Summit. #BESummit2015 bit.ly/1zCzrUl

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How do the latest theories of Behavioral Economics drive new ways of thinking about consumer behavior? #BESummit2015 bit.ly/1zCzrUl

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How do consumers really make decisions? Hint: It's irrational and refracted through lens of belief. #BESummit2015 bit.ly/1IN2SsX

McKinsey CSI (@mckinsey_csi) 's Twitter Profile Photo

How do consumers really make decisions? Hint: It's irrational and refracted through the lens of belief #BESummit2015 bit.ly/1IN2SsX

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Although luxury industry has been slow to embrace digital, 1/2 of buying decisions are already influenced by online bit.ly/1ySVJMM

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Pricing pays: Companies that embed pricing strategy into fabric of organization see long-term return on sales of 6-8% bit.ly/1F3mHIn

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How beautiful are Brazilians? They spend more per capita on beauty and personal care products than Americans. bit.ly/1yYBD50

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Did you know: World's biggest smartphones users are S Koreans. What their habits say about future of mobile commerce: bit.ly/1KMpIOH

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Winning in mobile commerce requires much more than reformatted website or smartphone app. What do m-consumers expect? bit.ly/1KMpIOH