Happy Independence Day, America! 🇺🇸🗽🎆🎇

Need to migrate your marketing automation to another platform? Here's how to do it without regrets, while keeping those leads flowing. bit.ly/3yIjkcB #b2b #marketingautomation #map #marketingautomationtools #digitalmarketing

What if you could only choose one KPI? Marketers today are swimming in data but here's why you should choose just one KPI – and stick to it. bit.ly/3yXZmrT #B2Bmarketing #KPI #marketingdata #Marketingmeasurement #digitalmarketingkpis #marketingmetrics #marketingkipsB2B

Need to outline strategy but stuck with words? Business Process Mapping is a great way to create a compelling cross-department visual. bit.ly/3ouTmnj #B2Bstrategy #businessprocessmapping #b2bmarketing #techstrategy #b2bmarketing

So you have the bricks of B2B marketing funnel orchestration but not the mortar? Meet the new framework for superior customer experience. bit.ly/32PngYp #customerexperience #cx #customerjourney #b2b #b2bcx #b2bcustomerexperience #digitaltransformation #funnel #strategy

Join Oktopost and MarketOne in a webinar about collecting, and understanding the right kind of data to keep your pipeline alive. bit.ly/3ekgzUf #salespipeline #marketingdata #b2bdata #customerdata #b2bmarketing #b2bdatabase

Is your sales team 'cherry picking' leads? Here's why the practice needs addressing and what to do about it: bit.ly/3q2t8cB #b2bsales #salespipeline #b2bleadgen #cherrypicking

Is your #Salesdevelopment team in-house or outsourced? Though we're obviously biased, there are arguments for both approaches - check out our latest blog for pros and cons: marketone.com/articles/house… #b2b #sdr #outsourcing #b2bsales

So you've built your #ABM target account list, what about identifying contacts? Outsourced #SDR can source you accurate details of current contacts who want to hear your message, saving time and potentially bringing additional benefits - read how: marketone.com/articles/outso…

Wishing all our clients, partners and colleagues a wonderful festive season and see you in 2023!

Are you struggling to turn your #B2B account-based marketing plans into reality? We've identified the top 3 #ABM challenges and have some thoughts on how to overcome them: marketone.com/articles/top-3… #accountbasedmarketing #B2Bmarketing #B2Bsales

Are your email automation campaigns not delivering the results you're looking for? Here are some useful tips to get the most out of every email: marketone.com/articles/optim… #emailmarketing #b2bemail #MarketingAutomation

Are you set up for #ABM success? Take our quiz to identify any gaps in your planning and download our useful #accountbasedmarketing free tools. #b2bmarketing #alignment buff.ly/3UtqSeR

How are you planning to spend your #b2b #sales and #marketing budget in 2024? We take a look at 5 areas with the potential to deliver strong returns - the first one may surprise you! #abm #AI buff.ly/3OINwvM

Everyone in #b2b is talking about how #ai will change the way we work, but this doesn't mean human #marketers will suddenly become obsolete. MarketOne strategist, Jessalyn Wood explains why #collaboration is key to succeeding with #artificialintelligence buff.ly/42LCY4Y

It can't be said enough times: if you're in #B2B and you're not doing #ABM, you almost certainly should be! Here are 5 reasons why it should be part of your #sales and #marketing toolkit. buff.ly/4bZ2GHh

Is the #MQL dead? Our VP APEJ, Bradley Fijac recommends looking at what are typically top of funnel leads in a different way, bringing both #ABM and the #BQL (BDR Qualified Lead) into the mix. Read on... #leadgeneration #salesandmarketingalignment buff.ly/4anKgOO

Successful ABM is all about targeting the right accounts. Check out our useful 4 step guide to building the best ABM account list possible. #ABM #B2B #Targeting #Data buff.ly/49wab6m

"The most exciting tool of the last 10 years, AI has almost unlimited potential for supporting B2B marketers in making content creation easier" says Giff Morley-Fletcher. Read more here buff.ly/3KpuIPC #artificialintelligence #copywriting #businesstobusiness #strategy

We're really excited to announce a new initiative in partnership with our friends at Iris. Full-funnel #ABX has already delivered results and we'd love to do the same for you - find out more in Bio! #accountbasedexperience #b2b #b2bfunnel buff.ly/3z09hmk