And 4 years later, the students will wonder why no one is hiring them.

Great breakdown on HCU by Jamie I.F. with ideas from Kasra Dash 💰. I started replying but it's become a monster.

Click read more at your own risk.

I want to encourage discussion so here's my $0.02:

Please note this is all just opinion. I don't know if I'm right. In fact I'd love

My sentiments exactly. 😂

Firstly, let's get the conspiracy stuff outta the way for those that aren't caught up with the latest Google lore:

In August 2022, Google announced the launch of their first 'Helpful Content Update'

Along with generically named 'Core Updates', Google has released a few similar

The First AI-Generated Video That Looks Super Real

Microsoft Research announced VASA-1.

It takes a single portrait photo and speech audio and produces a hyper-realistic talking face video with precise lip-audio sync, lifelike facial behavior, and naturalistic head movements

This is an excellent summary of what's going on with the HCU update by Google.

TL;DR - Google hates affiliate/ad-only sites, and you need to create new methods to show you are 'legit'.

on-page.ai/pages/google-m…

It's the old Google wants you to be altruistic, but Google wants themselves to make money from the same endeavors. Rules for me not for thee.

Mel Gibson only made $10k for Mad Max. Wow!

I certainly didn’t have this on my 2024 bingo card.

Great The Wall Street Journal article about creating AI content farms.

wsj.com/politics/how-i…

Kim Dotcom Inflation is like alcoholism. The good effects come first, the bad effects come later. That’s why there is a tendency to overdo it.

Fixing inflation is like fixing alcoholism. When you quit spending or when you quit drinking, it’s painful. The bad effects come first, the good

I analysed the top-ranking sites for 1,000 health symptom keywords — many covering serious concerns.

The most prominent domain Google ranks is Mayoclinic.

The second most prominent is Quora, where it's easy to find spammed, copied or AI-generated medical advice.

For instance,

I’ve figured out how to fix Google’s HCU on my site!

Here's a great example of why entities are important for SEO.

A search for 'Leonardo DiCaprio, Joseph Gordon-Levitt, Tom Hardy' returns results for 'Inception'

Without using the term 'movie' or using the movie title, Google still knows what the query is talking about. Google

fixed it

No more HARO.

Here's a crazy stat that no one will believe.

The universal investment benchmark is the 60/40 portfolio of stocks and bonds.

What if you replaced the bonds entirely with gold....crazy right?

Turns out it makes no real difference.

Those who believe EEAT is more than just backlinks and domain authority need to see this. 👀

The absolutely pathetic state of SEO today.